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The Adapter’s Advantage: Emily Mason on Disrupting Sales Training

Allego

In this episode, ResMed’s Senior Learning Strategist Emily Mason discusses the beauty of being a disruptor, the value of “throwing weird things out in the marketplace,” and how to make sales training hyper-personalized. Emily Mason is a senior learning strategist specializing in sales training at ResMed. From This Episode.

Training 117
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Mobile Video Sales Certifications Open Doors for Pharmaceutical Companies [Case Study]

Allego

The Vice President of Sales at a global pharmaceutical company needed to certify the sales force on a new indication (read: usage) for one of the company’s drugs. The sales director would then review the finalists. That’s why video sales practice is one of the best ways to improve.

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100 Most Prospected-to Companies of 2018

DiscoverOrg Sales

You might recognize the most-prospected-to companies of 2018, according to DiscoverOrg’s database, as household names – but that’s not why savvy sales and marketing professionals have been pitching to them. If you sell software that measures marketing metrics, this is exactly the kind of insider knowledge you’re looking for.

Company 156
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What Is Enterprise OEM Software Licensing?

Sales Hacker

Enterprise OEM software licensing is a multibillion-dollar segment of the software industry. It includes factual information, personal experience, and interviews from successful professionals on both the buy-side and the sell-side of enterprise OEM software licensing to ensure a broad mix of experience and ideas.

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Artificial Intelligence, ChatGPT, and the Future of Life Sciences Sales

Allego

But what can AI really do for Life Sciences sales ? The following section is written entirely by ChatGPT’s AI: “As an AI language model, ChatGPT can assist Life Sciences sales in several ways. This can help free up sales representatives’ time to focus on more complex customer inquiries. How Is Life Sciences Sales Using AI Now?

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NAICS Code Directory for Sales and Marketing Teams

Zoominfo

For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. Along with other modern B2B data, NAICS codes can provide a fine level of granularity that’s useful when prioritizing and routing accounts across a sales organization, developing personalized, relevant messaging, and many other applications.

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Performance Platforms

Sales and Marketing Management

With those numbers in mind, if you are a sales manager, HR director, marketing manager or other executive charged with increasing employee engagement or driving customer loyalty, what tools do you think make sense to use as your starting point? Software is eating the world,” stated Marc Andreessen in a 2011 Wall Street Journal article.