The Bad Advice to Wait for Your Buyer
Anthony Iannarino
MARCH 14, 2020
Some of the advice will be supported by “data,” a survey used to prove the idea, even if it is weak, poorly constructed, and taken out of context. The horrible idea that you should wait for your buyer to be dissatisfied before you engage with them is an abdication of your responsibility to do good work and make a difference.
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