3 Examples Of How You Can Use Vainu Custom Industries To Create Hyper-Targeted Micro-Segments
Vainu
JULY 5, 2021
Using standard industry classifications for market segmentation is commonplace. Use SIC code 6199, and you'll quickly find a list of companies in that industry. However, traditional industry codes, like NAICS and SIC, have two major weaknesses: It’s B2B sales 101. Need to sell to the finance industry?
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