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Inbound or outbound sales—which one should you focus on?

Close.io

Would they search, “best invoicing software for freelancers,” read the first article on Google, and buy the software recommended in the post? That’s one example of a path created by an inbound sales strategy. When we released our CRM, we knew that we couldn’t just be doing outbound sales to sell CRM software.

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Sales Hacker’s Top Sales Trends & Predictions You MUST Be Aware Of In 2018

Sales Hacker

Regarding our 2017 sales predictions , here’s a quick reflection: What we were RIGHT about: Powerful partnerships and mergers e.g. Salesforce & Google. Powerful buyer influence of software review sites like G2Crowd & Capterra. The evolution of Sales & Marketing into Revenue Ops & Customer Ops.

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