Data Shows Most Salespeople are Dinosaurs When it Comes to Social Selling

Understanding the Sales Force

Several recent LinkedIn posts have urged readers to pick up the phone instead of trying to find new opportunities by using social media. Their average score for Social Selling is just 3! In other words, they are almost 450% better at Hunting and 766% better at Social Selling!

Definition of Social Selling

The Digital Sales Institute

The definition of social selling is the process of engaging a defined audience, nurturing relationships and extending social reach via the social networks as part of the sales strategy. Social Selling Definition. The Definition of Social Selling!

The Real Problem with Social Selling

Increase Sales

Let’s stop with the Naked Emperor and speak the truth about social selling. It isn’t selling. I repeat it isn’t selling. Social selling or social media selling whatever you want to call it is marketing using social media channels to deliver the message.

The Spraying and Praying of Social Selling

Increase Sales

As part of my overall social selling efforts, I regularly ask those who wish to connect with me on LinkedIn what prompted their LinkedIn invitations. Social selling is misnamed because what it really is, is social marketing.

The Art of Social Selling -- Summarized by getAbstract

Find and engage customers on Twitter, Facebook, LinkedIn, and other social networks

New Social Selling Case Study

Sales Benchmark Index

Here is a new social selling case study we wrote for you. Case Studies Social Selling Referrals

Forget Social Selling, and Sell Socially

The Pipeline

The second is newer, although given the incessant hype it just seems like it’s been hanging around for ever, is social media and social applications. Specifically the type of social interaction that directly occurs when you interact with people directly. You turn to social.

The Spray and Pray Tsunami of Social Selling

Increase Sales

Social selling appears to have taken the spray and pray sales approach to tsunami proportions. These salespeople and probably some are marketing people spray these sales pitches all over the place through social selling and then pray something will eventually stick. The Power of Social Selling. Social selling is a tremendous and powerful platform especially for SMBs.

Time to Stop Being Chicken Little in Social Selling

Increase Sales

One of the more far reaching changes has been this concept of social selling where salespeople leverage the Internet through social media sites for everything from marketing to relationships building to targeted prospecting.

Successful Social Selling Best Practices Guide

This best practices guide focuses on helping you organize, harness and capitalize on the information, buying signals and qualified prospects identifying themselves to you online every single day

What is Social Selling?

A Sales Guy

About a month ago I sat on’s series pass, Social Selling: How to Connect with the Modern Buyer. It was a great session. I got to hang with some of today’s social selling greats, Koka Sexton, Jill Rowley and Jamie Shanks.

Social Selling Applicability by Industry

Sales Benchmark Index

The potential impact of Social Selling varies greatly by industry. Social Selling will be highly disruptive to some industries. If you are in an industry where social selling has high applicability, peddle faster. Social selling is a zero sum game.

SMBs Unleash Your Intrinsic Motivation Through Social Selling

Increase Sales

Social selling for SMBs continues to be in the business and news. Sales experts and gurus continually write and speak about this “new way” to sell or to market. Why is social selling so popular?

The Big Lie About Social Selling

Increase Sales

Social selling is a lie, a rather big one at that. There are numerous definitions for social selling. One of the more concise ones is offered by Hubspot : “Salespeople use social media to interact directly with their prospects.

Surprising Social Selling Secret Drives Sales Revenue

Understanding the Sales Force

Today I learned that an article I wrote back in November of 2013, Increase in Social Selling Yields No Increase in KPI''s , was named Top Sales Article of the Month for October 2014 by Top Sales World. One of the things we studied is the impact of Social Selling.

Social Marketing Is Not Social Selling

Increase Sales

Years ago I read “marketing is not selling.” ” With the impact of technology, this statement can be easily revised to “social marketing is not social selling.” Social marketing has changed that landscape. Engage first; sell second.

5 Ways to Jump Start Social Selling

Sales and Marketing

Author: Ellen Barton, Marketing Programs Manager at InsideView Social selling can be a powerful means of reaching out to prospects and building brand loyalty, but pulling off social selling success isn't as simple as jumping on a social network and posting about brand products and offers. To effectively jump-start social selling, key stakeholders and sales staff will need to do more than just be present online.

Please Stop with the Cold Calling Social Selling Emails

Increase Sales

I don’t know who is teaching these SMBs to send cold calling social selling emails, but I wish they would stop already. 2 Fact: Social selling is really social marketing. #3

New eBook: The Power of Social Selling

Sales Benchmark Index

Here is a new eBook we wrote for you, called “ The Power of Social Selling ” You can download a free copy here. This eBook was written for sales leaders who are early on with their social selling implementation.

eBook 155

The Rise of Social Selling

Sales Benchmark Index

Your sales team needs the ability to sell this way. Using Social Selling to Get in Deals Early. Today’s post focuses on bullet #2: Social Selling. Sign up for our research tour and get a free tool: 5 Traits of Social Sellers. What is Social Selling?

Does Anti-Social Selling have its place?

Sales 2.0

As you know I put a fair bit of effort and passion into this blog to help sales people (and their companies) sell better. This was anti-social selling to the max. Should salespeople stay away from being social and focus on dollars? “Do you guys not have clients?”

Social Selling: Walk the Talk, Please

Sales 2.0

I’d like to show you how our award winning software helps companies like yours to sell more. But before I hit the delete button something struck me: Company XXX is putting a lot of marketing effort behind positioning themselves as a social selling company.

How Can Marketing Benefit from Social Selling?

Sales Benchmark Index

The answer lies in social selling. Social Selling CMO Resources CMO Social Prospecting A marketing leader has many marketing activities to choose from. How do you know which are the most effective at reaching new customers? Do they respond to your emails?

Surprising New Data on Salespeople Busts the Myths about Relationship Selling and Social Selling

Understanding the Sales Force

If you are a regular reader, you might recall this great article on Selling to a CEO. Before April, Relationship Building and Mastery of Social Selling were findings in our evaluations but now, they are full blown competencies with complete sets of attributes.

Social Selling is Personalized Selling

No More Cold Calling

Social selling is no longer optional for salespeople. Nancy understands that social-selling tools can’t replace personal conversations. While social selling can plant the seed for a relationship, it’s the personal interactions that ultimately seal the deal.

Social Selling is Just Good Selling – Sales eXecution 244

The Pipeline

Last week I had the honour of placing in the top 10 of the 30 The Top 30 Social Salespeople In The World. This is why I had some gentle fun with Social Selling’s predecessor, Sales 2.0. Sales eXchange Sales Execution sell better Tibor Shanto

How Social Selling Skips The Sales Process

Increase Sales

The last few days I have been engaged in several conversations about social selling and the overall sales process. There seems to be an ever growing gap between social selling and actually realizing the goal to increase sales. Yes social selling is really social marketing.

The State of Social Selling Tools [Insights from Forrester Study]


Forrester continues to lead market research on the topic of social selling. With incredible past insights on WHY execute a digital sales transformation, Mary Shea and the team have now begun reviewing social selling tools.

Social Selling Isn’t a 24/7 Job

No More Cold Calling

I got blasted on social media. No, it wasn’t someone inviting me to connect and then blasting me with a sales pitch (my usual complaint about bad social media behavior). We discussed the differences between digital connections, social selling , and one-on-one engagement.

How to Use Social Selling to Influence Your Sales Pipeline

Sales Hacker

The post How to Use Social Selling to Influence Your Sales Pipeline appeared first on Sales Hacker. Choice Partner Social Selling ZoomInfo Webinars

The Secret to Social Selling Success

Sales Benchmark Index

Social Selling Prospecting Sales Rep Resources You just heard that your largest opportunity signed a multi-year deal with your competitor. That deal should’ve been yours. It was the difference between making your number or missing it. And you missed it.

Social Selling Is Something New?

Increase Sales

Buzz words abound in sales and business with the latest one being “social selling.” People, human beings, are recognized as social creatures. Selling is an exchange of something of value for something else of value or necessity. So social selling has been going on for thousands of years and yet some marketing consultants, sales coaches and business experts, call them what you will now expound about this new concept of “social selling.”

Whatever Happened to Social Selling?


What happened to all the hype on the social selling revolution that appeared a few years back? Why have salespeople struggled to make social selling work? How can the effectiveness of social selling be measured? Pipeliner CRM empowers social selling.

Social Selling Success Stories

Score More Sales

Many who work for companies – especially mid-sized ones selling to other businesses – get stuck in doing the same old things year after year to build sales. Last week, a list on Forbes contained my name as one of the top 30 social selling influencers in the world.

Essential Tools for Tracking the ROI of Social Selling


Sales reps can clearly observe that social selling works, but their bosses want metrics. They need hard numbers that capture the ROI of social selling at the corporate level, but also how to take it down to the level of individual performance for sales professionals.

Navigating the Pitfalls of Social Selling


Social selling has increased significantly, in the last few years especially. This expert sales interview covers social selling: How to properly connect on social media. Salespeople do this with people they want to sell million dollar deals to,” said Skotidas. “I

3 Ways Sales Machine Mastered Social Selling

A Sales Guy

We were talking about social selling and how the tools available to sales people today have never been so powerful in helping salespeople connect with buyers. A little later, it dawned on me that Sales Machine Summit had encompassed what it means to social sell and market.

When Was Sales Not Social Selling?

Increase Sales

Social media has created a new aspect within small business called social selling. Social media has created a lot of confusion for small business owners and sales professionals who wish to increase sales. ” Social media is a marketing distribution channel. .

Working to automate your social selling emails

Sales 2.0

In a typical selling day other things interrupt. Right now the level of customization does not cover all the elements I want to see in my social selling type emails but the potential is there.

How Social Selling Got Me 21 Meetings in 2 Days

No More Cold Calling

Never forget that selling is social. Because we began a conversation on social media. That’s the power of social selling. People tell me they’ve read my blog, commented on posts, and want to learn how referral selling really works.