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7 Ways to Maximize ROI in the Social Media Era for B2B Markets

Sales and Marketing Management

Social media is essential for any B2B operation seeking to maximize its ROI, but the process requires a well-thought-out strategy accounting for the unique characteristics of B2B audiences and their platforms. The post 7 Ways to Maximize ROI in the Social Media Era for B2B Markets appeared first on Sales & Marketing Management.

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Can You Really Do Referrals on Social Media?

No More Cold Calling

Social media lead generation can work. Why is asking for referrals on social media a bad idea? 4 Reasons Not to Ask for Referrals on Social Media 1. Clients tell me it ticks them off when they receive automated requests for referrals on social media. Get offline to get your referral. Referrals are your reputation.

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Great, Great B2B Media Sales Opportunity

Sales and Marketing Management

The post Great, Great B2B Media Sales Opportunity appeared first on Sales & Marketing Management. If you like working on your own schedule, in your own digs, and make quite good dough at it, we have a fun and profitable opportunity for the right, qualified person.

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Quick Take: The Future of Media Sales

The Center for Sales Strategy

In this Quick Take episode, Matt wraps up our coverage of The 5th Annual Media Sales Report by spending a few minutes thinking about what this year’s findings can tell us about the future of the media sales industry.

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6 Steps to Optimize Your Media Buys

When making media decisions, marketers need to get — and show — results for everything they do. As budgets come under more scrutiny, it’s never been more important to get a handle on your media — and ultimately make everything you do more effective. How to optimize your media buys with a data-driven approach.

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Optimize Your Media Strategy: Top Media Management Companies

SocialSellinator

Discover top media management companies to optimize your media strategy. Boost brand awareness, engagement, and ROI with expert insights.

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Understanding Social Media ROI: A Practical Guide

SocialSellinator

Learn what are the two components for calculating social media ROI, and discover effective tools and strategies to maximize your investment.

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The #1 Reason Why Sales Coaching is Critical to Your 2022 Sales Success

Speaker: Tim Hughes, Co-Founder and CEO of Digital Leadership Associates

In this era of social media, traditional ways of selling are not as effective as they used to be. As prospects become more proficient on social media, many organizations struggle to keep up, not knowing how to navigate the new digital landscape. In the webinar you will learn: The importance of sales coaching.