Are Small Business Owners Salespeople in Disguise?

Jeffrey Gitomer

The success of a small business rests on the owner's ability to sell. Small business owners have about 50 different hats to wear, but sales is the biggest hat an entrepreneur wears. Here are a few of the sales jobs that fall under the definition of selling that a small business owner must perform: Getting credit from a supplier – Convincing your suppliers that you're credit worthy is sometimes as good or better than a bank loan.

5 Fast Tips for Stretched Small Business Marketing Managers


You manage a small business and its marketing. What is small business marketing? The goal of small business marketing is to attract leads to your business. That said, when it comes to marketing, it can be tricky for small businesses to stand out in the crowded B2B space, often due to limited resources. How to Grow Your Small Business with Marketing. The trick is to get tools that fit your business and budget.


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The Art Of Small Business – #Contest

The Pipeline

There isn’t a small business in Canada that doesn’t want to be more innovative in their thinking, products and processes. In these times of accelerating change, The Art of Small Business responds to what is happening in the world now in the areas that are critical to the success of any small organization. See you at The Art Of Small Business – Toronto – October 21st. Small Business The Art of Small Business

Art Of Small Business Update

The Pipeline

Wanted to let you all know that another great speaker has been added to the lineup for The Art Of Small Business in Toronto October 21st. Brett Wilson is proof that it’s possible to succeed in business without losing your principles. Gerber – Small Business Guru & Author of the Mega-Bestseller E-Myth Revisited. JJ Ramberg – Host of MSNBC’s Your Business & Author of It’s Your Business.

11 Facebook advertising tips for small businesses


Facebook advertising provides uniquely specific targeting options, meaning businesses can use ads to appeal to a laser-focused audience. Facebook advertising can be a fantastic resource for small businesses.

How to Generate Leads for Small Business


Generating leads for small businesses is a daunting task for small business owners. They also can’t afford to have enough people or the right people to generate leads for small business. Some companies spend a few thousand dollars to buy small business lead lists. LeadGrabber Pro helps you to generate fresh leads for small business. What successful small businesses do.

Basic Strategies for Small Business Marketing

criteria for success

Are you looking to ramp up your small business marketing? However, marketing is often one of the lowest priorities in the budget of a small business. Boost your small business marketing by making use of the platforms available to you, and start growing your business!

Small Business Owners Don’t Want to Learn How to Sell

No More Cold Calling

Next week is National Small Business Week in the United States. president has issued a proclamation that dedicates the first full week in May to celebrating America’s entrepreneurs and small business owners. More than half of Americans either own or work for a small business, and those companies create about two out of every three new jobs in the U.S. each year, according to the Small Business Administration (SBA).

Small Business Week – BNN Interview (#video)

The Pipeline

This week is Small Business Week in Canada, as part of that BNN , Canada’s business news television network is running features highlighting the Canadian small business space, and looking at trend and advice for the small business community. . On Monday I had the pleasure of discussing how small business owners approach hiring sales talent, what works, and what they should avoid. . By Tibor Shanto -

Hiring Efficient Salespeople for Your Small Business

The Pipeline

I think that a lot of us in the business world take sales for granted far more than our predecessors did. Unfortunately, not all businesses and products will be able to take off this way. So when you run a small business, should you hire someone to do sales for you? So how do you go about choosing the right sales person for your business? In small business, maybe not. All in all, hiring is tricky no matter what business you are in.

Taking the Lead: Why Q4 Is the Time for Small Businesses to Get Aggressive

Sales and Marketing Management

Assertive businesses have taken the lead and have handled the crisis with resilience. Businesses must take aggressive action to spur an economic bounceback in 2020. Small Businesses Face the Biggest Challenges. Unincorporated business owners dropped from 7.8

Mobile Marketing Tips for Small Business

Sales and Marketing Management

It has become paramount if you want your small business to thrive in the mobile-first world. Moreover, the vast majority of prospects will visit a local business after they have acquired the information they need through mobile search. While they will take the time to read a long article (if it’s good enough to worth their attention,) the vast majority of content they prefer comes in small bite sizes.

March Madness: 5 Small Business Lessons to Take Away

The Pipeline

Are you wondering if your small business can benefit from March Madness? It can, and you don’t have to run a popular sports bar; nearly any business can learn some valuable lessons from the month of madness, some even as simple as the power of simplifying your sales. Here are five small business lessons you can take away from March Madness. Teams, like businesses, aren’t always operating on equal footing. The Pipeline Guest Post - Megan Totka.

Why Great Time Management is Important to Small Businesses

The Pipeline

Time management is a concept that many people and businesses struggle with. With that said, great time management skills are probably one of the most important skills to have when it comes to running a successful small business. While larger companies may have more of a luxury of time when it comes to selling products or closing on accounts, a small business that is just getting started can be broken by bad time management. Guest Post – Megan Totka.

How To Sell Software To Small Business: Successfully Selling SaaS to SMB in 2021

Nimble - Sales

The post How To Sell Software To Small Business: Successfully Selling SaaS to SMB in 2021 appeared first on Nimble Blog. Small BusinessThe COVID pandemic rang the bell of change for humanity. We rushed for a break from normalcy with the curiosity of schoolchildren.

The Biggest Small Business Dilemma

Increase Sales

Right now possibly the biggest small business dilemma involves technology specific to the apps that will deliver the best results specific to sales productivity and management. A small business owner could literally spend hundreds of hours determining the best app or apps for his or her small business. There are what I call two shadow problems to this small business dilemma.

How to Build Small Business Sales Teams like a Serial Entrepreneur

Nimble - Sales

To build a sales team for a small business is a critical mission, the success of which determines if a small business will evolve into a medium one any time soon, or will die off in the first year as the vast majority does. Small Business

Time for Small Business Mindset Flip

Increase Sales

How many times have you heard small business owners discussing the cost verb? “I cannot do this because it costs way too much” “Money doesn’t grow on trees, this will cost me a fortune” Then there is the all too common small business mindset about how “employees are costing me.” These dollars are being washed down the profit drain, day after day to the angst of the small business owner.

Why Does Every Small Business Need a CRM to Survive?

Nimble - Sales

Small businesses need CRM to handle operational challenges. The post Why Does Every Small Business Need a CRM to Survive? It will help you in organizing and building better relationships via contact management.

9 Best CRMs For Small Business

Looking for the best CRM for a small business? Keep reading to learn about 9 top-rated CRM software that have features suited for small businesses. The post 9 Best CRMs For Small Business appeared first on The Sales Insider. RELATED: 15 Sales Management Software and CRMs Used by Sales Teams In this article: Benefits of Utilizing a CRM Software Organized Contacts Efficient Sales Reporting Segmented Customers The Criteria to […].

The Dangerous Assumptions For Small Businesses

Increase Sales

How many dangerous assumptions do small businesses live with every day? These assumptions almost seem to pull the business owners into a hole or a void. Here are three areas where I have found these dangerous assumptions alive and well for many small businesses. These are just a few of the dangerous assumptions for small businesses I have heard in the last 30 days.

The Misidentification of Small Business Problems Continues

Increase Sales

Small business problems fall into one of two categories: People. Unfortunately, many leaders misidentify these small business problems as symptoms. ” Every week, I receive at least one call from small business owners who have a “sales problem.” Addressing symptoms is what a lot of business consulting and business coaches do. Process.

The Brand Befuddlement by Small Businesses

Increase Sales

Beyond sales befuddling many small businesses, mention the word brand and receive even more questionable looks. If the consumer (whether it’s a business, a buyer, a voter or a donor) doesn’t pay a premium, make a selection or spread the word, then no brand value exists for that consumer. ”. small business brand emotional marketing value executive coach Leanne Hoagland-Smith Marketing marketing materials Sales small businesses

Surface Solutions Slam Small Business Success

Increase Sales

The needs to increase sales and to secure sustainable business growth are two of the constants for small businesses. Sometimes these overworked entrepreneurs seek outside support to help them in one or more of these needs for their own small business success. What happens in many instances is one of these two scenarios: Unrealistic expectations by the small business owner respective to the desired results (AKA the quick fix).

The Pipeline ? 23 Marketing Tips For Avoiding Small Business Failure

The Pipeline

23 Marketing Tips For Avoiding Small Business Failure. Lists like this one are usually made up of financial reasons for the failure of a small business. Failure to face up to your weaknesses and a lack of effort to take advantage of your strengths can keep your business in a no-growth mode. Note the ways you can make your staff, customers, prospects, and other business associates aware of each of your strengths. Don’t Play At Business.

?? Taxes for Small Business Owner


Many people dream about opening their own business, but they are afraid that they do not know enough to do it. The post 🎧 Taxes for Small Business Owner appeared first on SalesPOP!

The Uncomfortable Small Business Truths

Increase Sales

” In today’s crazy busy global marketplace, small business owners, entrepreneurs, C Suite executive and even sales people all have certain uncomfortable small business truths that they cannot handle. When these uncomfortable small business truths are not addressed, the leader becomes another Captain Queeg as in the movie The Caine Mutiny who blames his crew (his employees) for being disloyal and demonstrates almost paranoid behavior.

The Wisdom Required for Small Business Coaching

Increase Sales

The topic was “inspiration” respective to executive to small business coaching. ” I have remembered these two simple definitions as I continue in my own executive and small business coaching practice. Small business coaching does require strong business acumen and more importantly business experience. What concerns me is some coaches be them executive, small business or sales lack the necessary wisdom.

The Unconventional Small Business Brain

Increase Sales

If you are in small business, is your brain conventional or unconventional? What makes for small business success where you continue to enjoy and embrace every day? Success in small business is not always about daily dollars or “closing that next big deal.” Being in small business does require a different mindset especially for those who wish to achieve sustainable personal and small business growth.

4 Steps for Building the Sales Pipeline of Startups and Small Businesses


If you’re at a small company or startup, you probably are impressed by the highly sophisticated and advanced techniques that your peers at large companies use for building sales lead pipeline. But I’m also doing the job of demand generation and customer marketing and product marketing, and sales development for my new business … without enough tools or time to do it all!”. After trying a variety of tactics, you’re likely to figure out which ones are most effective for your business.

Taxes for Small Business Owner (video)


In this Expert Insight Interview, Tatiana Tsoir discusses numbers, money, and taxes for small business owners. People who have a small business, in general, have an aversion towards the handling of money and taxes. Do you follow “fake it till you make it” rule moneywise?

Selling to Startups and Small Business: A Cautionary Tale

DiscoverOrg Sales

As we re-release our Startup and Small Business (SMB) dataset , which has grown by 400% over the past 12 months, we’ve been thinking about the origin of this popular segment of sales intelligence. In 2005, just two years after DiscoverOrg was launched, a client contacted us with a request: “We love what you do in midmarket and enterprise companies, but need support for our small-business and start-up efforts, too.

Best Small Business Accounting Software for 2019

Nimble - Sales

In any dynamic industry, it is especially important that accounting software for small businesses is as efficient as possible – easy to use, intuitive, and powerful. Startups and small companies have to take rapid action to pick up on the latest lines of the market and grow, so technology has to be on point. The post Best Small Business Accounting Software for 2019 appeared first on Nimble Blog.

The Greatest Excuse for Small Businesses

Increase Sales

How many times do we hear from small businesses “I don’t have the money?” The greatest excuse, the most damaging one to small business growth is this one: “I don’t have time.” ” Small businesses can always get more money, but they can never get more time. For small businesses, this may mean using automatic online software such as Hootsuite or delegating some of those daily to do tasks.

The H2H Small Business Advantage

Increase Sales

Being a small business is very tough in a crowded marketplace. of all businesses here in the US under 20 employees, smart professionals quickly seek any small business advantage. Maybe this is why so many sales professionals to small business owners are looking at social media (social sales) to inbound marketing (social selling) to cure what ails their sales woes? Nothing will replace the H2H small business advantage.

Small businesses versus large, summary statements and a quote from Zig Ziglar

MTD Sales Training

Episode 36: Small businesses versus large, summary statements and a quote from Zig Ziglar. In this episode we look at how a smaller businesses differ from larger ones you may be dealing with. The post Small businesses versus large, summary statements and a quote from Zig Ziglar appeared first on MTD Sales Training. Our skillspill outlines the benefits of summary statements with buyers and how they can build trust and progress the sale.

The Small Business Sales Malady

Increase Sales

In small business sales, this condition seems plentiful. And worse yet, the malady is usually misdiagnosed because the small business owner to entrepreneur to C Suite executive believes the bad condition resides in the salesperson. The reality is the malady resides in the leadership of that small business. Then there is always the issue of communicating the top goals of the small business. This is a small registration fee of $9.97

The Rewarding World of Small Business Consulting

Hubspot Sales

If you're an expert in your field, whether it's sales, marketing, IT, or finances, you can make good money as a small business consultant. Below, let's review what small business consulting entails, what services are offered, and how to start a small business consulting firm. A small business consultant might design a business plan, marketing plan, or public relations campaign. That's when a small business consultant can come in.

7 Ways Automation Can Help Small Businesses Grow

Nimble - Sales

Automation is an often-discussed topic these days, and you may initially think it is unnecessary or inappropriate for your small business. Providing More Time for Rewarding, Value-Added Tasks People who work for small […].

8 Smart Tips to Promote Your Small Business on Instagram

Nimble - Sales

Right now, most of the big brands and eCommerce monsters have an account on Instagram, advertising their products, and promoting their business. But what if you are running a small business?