15 Ways to Get Referrals

RAIN Group

Referrals are among the top ways sellers get leads and new business, but many struggle with generating them consistently. They don’t have a system in place for generating referrals. Referrals build a seller's trustworthiness and credibility—two cornerstones of effective selling.

Answering Your Most Burning Referral Selling Questions

No More Cold Calling

How to ask for referrals and other FAQs. After more than 25 years as an expert on referral sales, I’m still asked exactly the same referral selling questions today. In no particular order, here are the most common referral selling questions I hear … 1.


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Referral Selling Insights: Q1 Roundup

No More Cold Calling

They recognized that asking clients for referrals was the way to gain access to prime prospects. They knew they had to improve (not negotiable) and recognized referrals were their ticket to qualified leads, a robust pipeline, and a faster path to revenue.

The Best Referral Programs Start with a “Referral Culture”

No More Cold Calling

For the first time ever, clients are asking me how to build a “referral culture.” Sales VP Sam told me he wants to create a referral culture, as did CRO Sue, and CEO Amanda. They recognize that referrals are the fastest and “stickiest” business development methodology for qualified lead generation. And they know the best referral programs require a sales culture where referrals are top priority. What the Best Referral Programs Have in Common.

Best Practices for Engaging Your Go-To-Market Sales Teams

Speaker: Ruth Stevens, President of eMarketing Strategy

Join Ruth Stevens, President of eMarketing Strategy, for her webinar all about the key strategies for post-lead marketing, from reaching the entire buying group, and delivering a steady stream of personalized content and messaging to help them make a purchase decision, keep buying from you, buy more, and provide you with glowing recommendations and referrals.

Celebrating 25 Years in Referrals: My Story

No More Cold Calling

Why I made referral selling my life’s work. My first client was an outplacement firm (and a referral). Would you be willing to be a referral to this company?” My entire career had been sales and sales management, and my best business had always come from referrals.

Monday Motivation Video: Are You Giving Referrals?

The Sales Hunter

I bet you love getting referrals, but do you love just as much giving them? I am a better salesperson when I am eager to give referrals, because I know I am helping others see and achieve what they didn’t think was possible. Blog leadership Networking Prospecting Sales Call Best Practices Sales Motivation Uncategorized customer motivation prospect referral referrals sales calls

Sales Managers: Think You’re Ready for Referrals?

No More Cold Calling

Here are five important steps to make your team referral sales experts. Whether you are a CEO, vice president, or sales manager, you have a central role in your company’s sales process and in the decision to transition from vapid outbound prospecting to selling through referrals.

Developing strategic referral alliances. WOW!

Jeffrey Gitomer

Finding, establishing, and developing strategic alliances and referral partners will get you more business than you can handle. When you get a referral, someone is putting their own reputation on the line. Don't ask for referrals – earn them. Getting a referral means someone is willing to take a risk. Want a blueprint for building referral alliances? Are you willing to refer your clients or customers to someone else?

How to Get Referrals and Finally Conquer Your Fear

No More Cold Calling

Asking for referrals feels riskier than cold calling. “I’m I’m not sure of the reason, but I have never been comfortable asking for referrals.” That comment was from a 20-year sales veteran, the kind of seasoned pro who should know how to get referrals, and given this person’s track record, should feel confident about asking. One thing most everyone has in common—they’re uncomfortable asking for referrals. Referrals aren’t that hard to come by.

Referral request reluctance


Gaining referrals can seem harder than cold calling. There are many salespeople who would rather talk with relative strangers in the form of prospects than to ask current clients for referrals. It’s something I’ve recently noticed.

How to Actually Scale Your Referral Business

No More Cold Calling

If you think referrals don’t scale, you’re just doing it wrong. Sales leaders often tell me that referral leads are their most qualified, most convertible leads. Then in the next breath, they tell me referral business doesn’t scale. Scaling a referral business is a series of steps that must be taken. Stop cold calling and start asking for referrals … at scale. How Referral Business Scales. In other words, you begin to develop a referral culture.

Are You Telling the Truth About Asking for Referrals? [Q3 Referral Selling Roundup]

No More Cold Calling

I used to think it was just sales newbies who struggled with referral reluctance. When seasoned salespeople started admitting they also felt uncomfortable asking for referrals, I was shocked. Referral selling is hard for us all, because it’s the most personal kind of selling.

How To Approach A New Referral

MTD Sales Training

So you’ve achieved that great goal of getting a referral from a customer. How should you approach this referral? So be aware of what the link is between the referrer and the person you are going to approach. Next, what does the referrer know about the person? This is no different to how you would approach any other lead, but on this occasion you have a lead-in (the referrer). The post How To Approach A New Referral appeared first on MTD Sales Training.

Referrals Will Be Given Based On Observed Behaviors

Adaptive Business Services

I’m talking about referrals. There are three parties in any referral action …. The referrer – He who provides the referral. The recipient – He who receives the referral. The referred – He who is the subject of the referral.

How to Ask for Referrals: A Comprehensive Guide

No More Cold Calling

This is a truthful and proven guide for how to ask for referrals. You won’t read that referrals are easy or that all you have to do is ask. What you will read are lessons and insights that I have gleaned from working my referral system with clients for the past 23 years. I also know there’s a lot of bad advice that’s proffered about referrals. You can’t shortcut relationships, and there are no shortcuts to how to ask for referrals. Why Ask for Referrals?

What Should You Say When Asking For Referrals?

MTD Sales Training

I have seen and heard tons of techniques and tricks on how to ask for referrals from your customers. I am going to make this short and sweet, because asking for referrals from your clients should be a natural and comfortable act and not some slick technique. The whole problem is in the way you THINK about asking for referrals. The average sales person, when thinking about asking for referrals is thinking about asking for potential customers.

How Getting Fired Actually Launched My Referral Business

No More Cold Calling

I didn’t plan to start my referral business so soon. From Consulting Business to Referral Business. It never crossed my mind that I’d launch a referral business. I didn’t focus on the referral business angle until I started working with my first client. I added a question on the last round: “Would you be willing to offer a referral to this client?”. Fifty of this company’s best clients said they’d be glad to give referrals.

Approach a Referral Right and Reap.

Jeffrey Gitomer

The most coveted prize in selling besides a sale is a referral. Everyone tells you to get referrals, no one tells you what to do next. How do you maximize the selling power of this referral? Here are the preferred methods for a first meeting with a referral and customer in order of preference (and effectiveness). Get a phone call to the referral from your customer telling of your impending call. Write a personal note to the referral within 24–hours.

The Wrong Time to Ask for Referrals

The Sales Heretic

And in no element of selling is this more true than in the process of getting referrals. Which is why it’s so surprising that so many salespeople ask for referrals [.]. Sales close customer product prospect referrals service timing valueIn many aspects of sales, timing is key. Knowing the right time to take the right action can mean the difference between success and failure.

Don’t Let This Bad Sales Behavior Derail You [Q3 Referral Selling Roundup]

No More Cold Calling

On that note, take a look at what you might have missed from No More Cold Calling about relationship building and referral selling …. You nurture professional and personal networks that keep your sales pipeline full of referral leads. Is Asking for Referrals on Social Media Rude?

Why You Need to Make Time for Asking for Referrals

No More Cold Calling

Getting referrals business should be top. Organizations that have a disciplined, proactive referral system to ensure sales reps are asking for referrals every single day. Why Aren’t Referrals on the Radar? Make time to take a deep dive into getting referral business, because those are the only sales prospecting techniques that: Get reps meetings in one call (compared to nearly a dozen touches for cold calls). Always Be Asking for Referrals. “I

What makes referrals happen? Your actions, NOT your ask!

Jeffrey Gitomer

Unbreakable Laws of Selling earning referrals Jeffrey gitomer referrals We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. Networking Sales Uncategorized 21.5

6 Easy Steps to Get More Sales Referrals

Janek Performance Group

On a scale of 1-10, how critical are referrals to your business? The Facts About Referrals: The average business spends 5x more on trying to acquire new business than on generating referrals from existing clients. But that’s what happens without a formal referral process.

How to Ask for a Referral Without Getting Embarrassed

No More Cold Calling

Referrals aren’t favors. Salespeople often downplay the importance of referral networks or just don’t know how to ask for a referral. Relationships and referrals are what business is all about! If you haven’t figured out how to ask for a referral, here’s what you’re missing. Referrals Aren’t Favors. A key reason salespeople don’t get leads from referrals is that they’re hesitant to ask. They don’t know how to ask for a referral the right way.

What All Sales People Must Do Before Asking For Referrals

MTD Sales Training

Referrals have often been called the solid gold introductions for future sales, because they offer something of much greater value than cold calls or informal introductions. Referrals are like gold. [[ This is a content summary only. Referrals gaining referrals sales referralsVisit my website for full links, other content, and more! ]].

Are You Tracking the Right Referral Metrics?

No More Cold Calling

If you’re like most sales leaders, you’re tracking the wrong referral metrics and spinning your wheels. Craig had only one referral KPI, and it was the wrong one: the number of prospect meetings that his reps conducted. Meetings are an important activity metric, but your team will never fill their pipelines with hot referral leads if they skip the first step: asking for referrals. The Referral Metrics That Matter. Do the Referral Math.

Follow Up Immediately After a Referral

Selling Energy

It’s important that you follow up immediately – not only to thank your customer, but also to find out why they gave you a referral in the first place!

Why Would I Refer You if You Don’t Follow Up? [February Referral Selling Insights]

No More Cold Calling

She wanted to discuss having me speak to her team about referrals. Not only was she rude and disrespectful, but if she didn’t follow up with me, I wouldn’t trust her to follow up with my referrals. Referrals are very, very personal. That sales app is referrals.

Use This Word For Word Phrase When Asking For Referrals

MTD Sales Training

How confident do you feel in asking for referrals ? Add A Link To A Form On Your Website For Referral Submissions. You can inspire confidence in your referral sources by letting them know that 80% (or whatever) of your business comes from repeat customers. . Offer A Referral Commission. Provide Valuable Content Your Referral Sources Can Share With Their Network. It may bring you the chance of referrals from your existing clients.

If Done Right, Your Referral System Won’t Actually Cost a Thing

No More Cold Calling

Referral makers don’t want your money. You’re going to pay me how much for referral business? You’ll let me know if this was a good referral for you. You’ll send me a handwritten thank-you note , whether the referral worked out … or not. Referrals aren’t about money. A winning referral system is about multiplying trust. It’s also why you need a referral program. It’s the key to a successful referral system.

Why Should I Give You a Referral?

No More Cold Calling

Referral sales is personal … but it’s still business. I recently received the following email: “I finished your book on referral sales last night, and now I’m building my 100 names so that I can ask for introductions to a couple of decent sales reps with some experience selling to my market. I think your referral program will have a lot more power if I build my referral wheel and talk to 100 folks in my network, i.e., I should lead by example. My Referral I.Q.

Asking for Referrals Via Email—Big Mistake

No More Cold Calling

Referral selling requires a personal touch. Whether you’re asking for referrals, communicating with your team, or having an in-depth conversation, emailing often sends the wrong message. And that’s a particularly big no-no when sales reps are asking for referrals. Asking for Referrals by Email? Referral selling is the most personal prospecting method that exists. Ready to put a referral program in place? How many emails are waiting in your inbox?

How to Ask for Referrals: A Comprehensive Guide

No More Cold Calling

This is a truthful and proven guide for how to ask for referrals. You won’t read that referrals are easy or that all you have to do is ask. What you will read are lessons and insights that I have gleaned from working my referral system with clients for the past 23 years. I also know there’s a lot of bad advice that’s proffered about referrals. You can’t shortcut relationships, and there are no shortcuts to how to ask for referrals. Why Ask for Referrals?

3 Ways to Guarantee Referral Prospecting Success

No More Cold Calling

Think a referral system is easy? That’s why referral selling is the only prospecting strategy that ensures qualified lead generation. And it only works if you have a referral system in place to ensure sales reps ask for referrals every day. The business case for referral selling is loud and clear. When sales reps receive referral introductions, they: Score meetings with decision-makers, while the competition is still figuring out how to get in.

November Referral Selling Insights

No More Cold Calling

Then ramp up your prospecting activity by asking for referrals from those happy customers, and you’ll be well on your way to building a strong pipeline for Q1. Learn more about referral selling in this month’s blog posts from No More Cold Calling: 3 Referral Selling Skills All B2B Sales Reps Should Practice. This is particularly true when it comes to asking for referrals, which even seasoned sales professionals find intimidating without regular practice.

Are Anonymous Referrals Worth It?

Selling Energy

We all know how important referrals are for bringing in new business. I’ve had students ask me whether or not anonymous referrals are worth using. Referrals can work regardless of whether or not the source is revealed.

10.5 Steps to Build a Referral Alliance

Jeffrey Gitomer

Generating Referrals best sales trainer Jeffrey gitomer sales referrals sales training We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.

April Referral Selling Insights

No More Cold Calling

Sales teams who adopt referral selling have an advantage: Their referral sources generate enough value for prospects to agree to a meeting. For more on the power of referral selling, check out this month’s blog posts from No More Cold Calling: Why Reps Hate Asking for Referrals Just as Much as Cold Calling. Let’s set the record straight: Most everyone on your sales team has call reluctance—whether they’re cold calling or asking for referrals.

How to win the referral with Samantha McKenna

Predictable Revenue

Samantha McKenna shares her strategies and 4 pillars of the #SAMSALES methodology to handle referrals as a salesperson to win the deal. The post How to win the referral with Samantha McKenna appeared first on Predictable Revenue.