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How to Close More Deals With a Robust Referral Program

Sales and Marketing Management

Using a referral program will bring customers into the loop of helping you grow your business. The post How to Close More Deals With a Robust Referral Program appeared first on Sales & Marketing Management. Customers have more impact on brand image than ever before.

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Are You Telling the Truth About Asking for Referrals? [Q3 Referral Selling Roundup]

No More Cold Calling

I used to think it was just sales newbies who struggled with referral reluctance. When seasoned salespeople started admitting they also felt uncomfortable asking for referrals, I was shocked. If sales pros can’t muster the courage to ask clients for referrals , I doubt anyone outside the sales team is asking with any regularity.

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Celebrating 25 Years in Referrals: My Story

No More Cold Calling

Why I made referral selling my life’s work. My first client was an outplacement firm (and a referral). Would you be willing to be a referral to this company?” Then I asked the question I still ask every single client today: Have you asked every one of your clients for a referral ? The year was 1996. That got me thinking.

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Referral Selling Insights: Q1 Roundup

No More Cold Calling

They recognized that asking clients for referrals was the way to gain access to prime prospects. They knew they had to improve (not negotiable) and recognized referrals were their ticket to qualified leads, a robust pipeline, and a faster path to revenue. Why the sudden interest in referral sales? How do I know this?

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How Sales Enablement is Supporting Social Selling in 2022

Speaker: Brynne Tillman CEO | LinkedIn Whisperer at Social Sales Link

Tactics to Help You and Your Sales Reps to Get More Client Referrals. Creating Content that Supports Sales. A How-To Guide for Your Sales Reps to Take Inventory of Their Connections and Start Conversations. This is an exclusive session that you won't want to miss! January 20, 2022 at 11:00 am PST, 2:00 pm EST, 7:00 pm GMT

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Use a Sales Referral Strategy to Close 70% of Your Deals

Alice Heiman

If a referral closes up to 70% of the time, why are we spending most of our effort on strategies that close less than 1% of the time?! One strategy that avoids these issues altogether is to create a referral program within your company.  Referrals were hit and miss. Everyone gets inbound referrals.

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Prospecting Doesn’t Stop in December [Q4 Referral Selling Insights]

No More Cold Calling

Want to Get Referrals? Tim told me his team was “doing referrals.” He figured they knew how to get referrals because he told them to do it. The web is replete with articles and webcasts that tell people to just go ask for referrals, like it’s common sense or something. Read “ Want to Get Referrals? Don’t Do This.

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Answering Your Most Burning Referral Selling Questions

No More Cold Calling

How to ask for referrals and other FAQs. After more than 25 years as an expert on referral sales, I’m still asked exactly the same referral selling questions today. In no particular order, here are the most common referral selling questions I hear … 1. How do I get over my reluctance to ask for referrals?

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The Best Referral Programs Start with a “Referral Culture”

No More Cold Calling

For the first time ever, clients are asking me how to build a “referral culture.” Sales VP Sam told me he wants to create a referral culture, as did CRO Sue, and CEO Amanda. They recognize that referrals are the fastest and “stickiest” business development methodology for qualified lead generation. Empower them to ask.

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Sales Managers: Think You’re Ready for Referrals?

No More Cold Calling

Here are five important steps to make your team referral sales experts. Whether you are a CEO, vice president, or sales manager, you have a central role in your company’s sales process and in the decision to transition from vapid outbound prospecting to selling through referrals. Change Your Team into Referral Sales Experts: 5 Steps.

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Best Practices for Engaging Your Go-To-Market Sales Teams

Speaker: Ruth Stevens, President of eMarketing Strategy

During this webinar, you’ll learn: The nature of the buying group and how to reach the individual members. Ways to craft a personalized contact strategy for each buying role at each stage in the buying process.

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Approach a Referral Right and Reap.

Jeffrey Gitomer

The most coveted prize in selling besides a sale is a referral. Everyone tells you to get referrals, no one tells you what to do next. How do you maximize the selling power of this referral? Here are the preferred methods for a first meeting with a referral and customer in order of preference (and effectiveness).

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Developing strategic referral alliances. WOW!

Jeffrey Gitomer

Finding, establishing, and developing strategic alliances and referral partners will get you more business than you can handle. When you get a referral, someone is putting their own reputation on the line. Don't ask for referrals – earn them. Getting a referral means someone is willing to take a risk. Are you worth it?

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Don’t Let This Bad Sales Behavior Derail You [Q3 Referral Selling Roundup]

No More Cold Calling

On that note, take a look at what you might have missed from No More Cold Calling about relationship building and referral selling …. You nurture professional and personal networks that keep your sales pipeline full of referral leads. Is Asking for Referrals on Social Media Rude? Referrals are a favor. Referrals are easy.

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How to Ask for High-Quality Sales Referrals: 6 Key Tactics

The Sales Readiness Blog

No, Steve was looking for referrals. It turns out it was a painter named Steve with a unique specialty: painting your home address on the curb in front of your house. Steve wasn’t looking for my business, in fact, he reminded me, he had already painted my address on the curb a few years ago.

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Avoid These Mistakes When Asking for Referrals

Sales and Marketing Management

Getting qualified sales leads is the fastest way to sales success, but these common mistakes in pursuit of referrals can be career-ending. The post Avoid These Mistakes When Asking for Referrals appeared first on Sales & Marketing Management.

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How to Get Referrals and Finally Conquer Your Fear

No More Cold Calling

Asking for referrals feels riskier than cold calling. I’m not sure of the reason, but I have never been comfortable asking for referrals.” That comment was from a 20-year sales veteran, the kind of seasoned pro who should know how to get referrals, and given this person’s track record, should feel confident about asking.

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How to Actually Scale Your Referral Business

No More Cold Calling

If you think referrals don’t scale, you’re just doing it wrong. Sales leaders often tell me that referral leads are their most qualified, most convertible leads. Then in the next breath, they tell me referral business doesn’t scale. Scaling a referral business is a series of steps that must be taken.

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How to Turn Your Company Into a Referral Machine

Sales and Marketing Management

Author: Matt Kamp For B2B sales teams, referrals are worth their weight in gold. In fact, most companies experience close rates of 10% to 30% from most lead sources, while referral-based sales tend to close at 50% to 70%. If you want to secure valuable partnerships to generate referrals, you have to take a strategic approach.

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15 Ways to Get Referrals

RAIN Group

Referrals are among the top ways sellers get leads and new business, but many struggle with generating them consistently. They don’t have a system in place for generating referrals. Referrals build a seller's trustworthiness and credibility—two cornerstones of effective selling.

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Relationships Always Rule [Q4 Referral Selling Roundup]

No More Cold Calling

The most valuable business relationships that salespeople have are those with our clients—the people who know our value, give us repeat business, and provide us with referrals to other great clients. How do I ask for a referral from customers I haven’t spoken with in two years?” Why You Can’t Automate Referral Leads.

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How to Ask for Referrals: A Comprehensive Guide

No More Cold Calling

This is a truthful and proven guide for how to ask for referrals. You won’t read that referrals are easy or that all you have to do is ask. What you will read are lessons and insights that I have gleaned from working my referral system with clients for the past 23 years. But referral selling is easier said than done.

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How Getting Fired Actually Launched My Referral Business

No More Cold Calling

I didn’t plan to start my referral business so soon. From Consulting Business to Referral Business. It never crossed my mind that I’d launch a referral business. I didn’t focus on the referral business angle until I started working with my first client. I asked specific questions about referrals. The Answer: No.

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Get Proactive About Sales Referrals

KLA Group

Sales referrals are one of the best – and easiest – ways to find new opportunities, By Kendra Lee This post was originally published in August, 2018 and updated in August, 2022.

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Why Do Sellers Leave Winning to Chance? [Q3 Referral Selling Insights]

No More Cold Calling

Sales leaders know referrals are the #1 way to get qualified leads and score meetings with decision-makers. But they don’t commit to referral selling as their #1 outbound prospecting approach. Be intentional about getting referrals from your clients, and watch your pipeline fill with hot leads. Here’s the rub. Read “ Darn.

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Get Rid of Your Sacred Cows Now [Q1 Referral Selling Insights]

No More Cold Calling

How to Remove the Sales Discomfort of Asking for Referrals. I used to think it was just sales newbies who struggled with asking for referrals. When seasoned reps admitted they needed to get over their sales discomfort around asking for referrals, I was shocked. After all, referrals are how most people prefer to do business.

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Why Would I Refer You if You Don’t Follow Up? [February Referral Selling Insights]

No More Cold Calling

She wanted to discuss having me speak to her team about referrals. Not only was she rude and disrespectful, but if she didn’t follow up with me, I wouldn’t trust her to follow up with my referrals. Referrals are very, very personal. Don’t tarnish your reputation, or the reputation of your referral sources.

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How to Ask for a Referral Without Getting Embarrassed

No More Cold Calling

Referrals aren’t favors. Salespeople often downplay the importance of referral networks or just don’t know how to ask for a referral. Relationships and referrals are what business is all about! If you haven’t figured out how to ask for a referral, here’s what you’re missing. Referrals Aren’t Favors.

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5 Reasons Your Team Doesn’t Know How to Get Referrals

No More Cold Calling

Asking for referrals might be hard, but it pays off big! Ask most anybody for the secret to how to get referrals, and they’ll probably tell you the first step is to simply ask. I mentioned that most everyone has call reluctance when asking for referrals, because referrals are so very personal. That’s how to get referrals.

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Want to Get Referrals? (Don’t Do This)

No More Cold Calling

Don’t assume your team knows how to ask for referrals. Tim told me his team was “doing referrals.” He figured they knew how to get referrals because he told them to do it. The web is replete with articles and webcasts that tell people to just go ask for referrals, like it’s common sense or something. Dead silence.

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’Tis the Season to Expand Your Referral Network: November Referral Selling Insights

No More Cold Calling

This is the best time to build your referral network. In the meantime, check out this month’s posts from No More Cold Calling: 4 Reasons You Shouldn’t Get the Referral on LinkedIn. She’d tried asking for referrals to George on LinkedIn, but she felt their introductions lacked the emotion needed to convince George to meet with her.

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What Should You Say When Asking For Referrals?

MTD Sales Training

I have seen and heard tons of techniques and tricks on how to ask for referrals from your customers. I am going to make this short and sweet, because asking for referrals from your clients should be a natural and comfortable act and not some slick technique. The whole problem is in the way you THINK about asking for referrals.

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Guest Podcast: Why Referral Lead Generation Is So Powerful

No More Cold Calling

on how he asks for referrals. I never pass up the chance to chat about referrals. Here’s how Mario describes our conversation: Joanne shares how you should ask for referrals and reveals the exact questions you should ask to qualify those referrals. 3 steps to build a referral culture for your company.

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Monday Motivation Video: Are You Giving Referrals?

The Sales Hunter

I bet you love getting referrals, but do you love just as much giving them? I am a better salesperson when I am eager to give referrals, because I know I am helping others see and achieve what they didn’t think was possible. By doing so, you’re helping others but also getting yourself excited.

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Why You Need to Make Time for Asking for Referrals

No More Cold Calling

Getting referrals business should be top. Organizations that have a disciplined, proactive referral system to ensure sales reps are asking for referrals every single day. Why Aren’t Referrals on the Radar? He then said he wanted to give referral sales a shot and that he could probably “fit it in.” Diddly-squat.

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Cold Calling vs. Asking for Referrals: Which Is Scarier? (October Referral Selling Insights)

No More Cold Calling

But whether or not they want to admit it, most salespeople do fear asking for referrals. I’ve been asked in the past if women or men are better at referral sales, and I didn’t think it mattered. Once people have built referral skills and learned how to ask for referrals, the genders fare pretty equally. Especially men.

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If Done Right, Your Referral System Won’t Actually Cost a Thing

No More Cold Calling

Referral makers don’t want your money. You’re going to pay me how much for referral business? You’ll let me know if this was a good referral for you. You’ll let me know if this was a good referral for you. You’ll send me a handwritten thank-you note , whether the referral worked out … or not. We all know why.

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Are You Tracking the Right Referral Metrics?

No More Cold Calling

If you’re like most sales leaders, you’re tracking the wrong referral metrics and spinning your wheels. Craig had only one referral KPI, and it was the wrong one: the number of prospect meetings that his reps conducted. The Referral Metrics That Matter. Do the Referral Math. At least not at scale. Makes no sense, does it?

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6 Easy Steps to Get More Sales Referrals

Janek Performance Group

On a scale of 1-10, how critical are referrals to your business? The Facts About Referrals: The average business spends 5x more on trying to acquire new business than on generating referrals from existing clients. Does this data change your perspective on how critical referrals are to your business?

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How to Ask for Referrals (with Examples)

The Center for Sales Strategy

Everyone agrees that referrals are an essential part of growing a business. Despite the sundry benefits of a referral program , how to ask for referrals has never been easy. Let's face it: asking is the best way to get customer referrals. But breaking the ice and asking directly for referrals can feel awkward, right?