The Ultimate Guide to Real Estate

Hubspot Sales

Real estate is a linchpin industry in our society. In the past decade or so, software and websites have amended the traditional real estate process. But regardless of how much technology advances, it’ll never replace the real estate middleman — the agent.

7 Tips to Real Estate Agents’ Success

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With over 2 million real estate agents (2006) according to the National Association of Realtors (NAR), becoming a successful real estate agent takes more than just a license and knowledge of current laws and regulations.

How to Boost Residential Real Estate Sales – Part 3

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Over nine years have passed since I wrote this article “ 7 Tips for Real Estate Agents’ Success.” ” The very first tip was those who are in residential real estate sales are small business owners.

How Real Estate Marketing Reveals The Desire to Sell

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What I have observed is how real estate marketing separate those with the “desire to sell” from the “desire to show.” One of these real estate agents is very proactive with a proven track record of selling higher value homes because of her strong desire to sell.

How to Boost Residential Real Estate Sales – Part 01

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With inventory of residential real estate at exceptionally low levels for some parts of the country along with many real estate agents competing for a smaller portion of the overall residential real estate sales industry, maybe this one tip may help increase sales: Credit www.gratisography.com.

Real Estate Marketing, Are Self-Portraits Really Necessary?

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In real estate marketing, the use of these self portraits not only dots the billboards, but business cards and direct mail pieces. Yet, I wonder in today’s marketplace are self-portraits really necessary on every piece of real estate marketing?

The 13 Best Real Estate Videos of 2018

Hubspot Sales

As technology advances, so has the real estate industry. Real estate mogul, Barbara Corcoran , began by recording videotapes of her listings. I've compiled the best real estate listing and agent videos to inspire you to create your own. Bespoke Real Estate.

Real Estate – Getting Price Reductions

Tom Hopkins

Getting price reductions can be quite the challenge in the field of real estate. The post Real Estate – Getting Price Reductions appeared first on How to Selling Skills. Related posts: How to Hold an Open House – Real Estate. Real Estate Concerns: “We wanted another bedroom.” ” Selling Real Estate When They Want to See More Homes.

Real Estate Agents Why Aren’t You Personalizing Your Direct Mail Marketing?

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Believe it or not the residential real estate market has changed. Yet excuses of its takes too much time to the inability to write effective marketing messages seem to still justify the use of impersonalized real estate marketing messages.

Want a Low Risk Small Business? Try Selling Residential Real Estate

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If you are seeking a low risk small business, then selling residential real estate may be the solution. Low Cost Threshold in Selling Residential Real Estate. Depending upon the licensing state, the cost of entering the residential real estate industry is relatively low.

Time for the Residential Real Estate Industry to Leave the Stone Age – Part 02

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In the real estate industry this is truly a Stone Age practice and has not kept up with the evolving marketplace. In real estate on average, there is a 6% commission. Unfortunately in real estate industry the seller pays both sides of the commission.

9 Insanely Successful Real Estate Marketing Ideas from Top Agents

Hubspot Sales

As a real estate professional, you want to grow your business, and marketing plays a large role in capturing the attention of potential clients. A 2018 study by the National Association of Realtors (NAR) found 87% of home buyers purchase their home through a real estate agent.

How to Unlock Your Real Estate Marketing Message

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Real estate marketing is changing. Jump over to Zillow or Truila and read real estate listing after real estate listing that sounds more like dry, boring resumes than invitations to visit this home or that one. First Real Estate Marketing Message.

How to Boost Residential Real Estate Sales – Part 02

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Many in residential real estate sales make a common and a mistake shared by salespeople in general. I can personally attest that of the half dozen direct mail pieces I received from different local real estate agents, not one went beyond the three (3) contacts.

The 11-Step Guide to Getting Into Real Estate

Hubspot Sales

Are you considering a career in real estate? The employment of real estate agents is expected to increase by 6% over the next eight years. With a positive employment outlook, now is a great time to begin your career as a real estate agent. Real Estate

Are Your Real Estate Marketing Messages Missing the Sales Target?

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What I have learned is 90% or better of the real estate marketing messages we have received are missing the sales target. Had these real estate agents made any personal outreach they would have learned this card is not for us.

The Tools of a Real Estate Pro

Tom Hopkins

In this post, we’ll go over the tools of a real estate pro. The post The Tools of a Real Estate Pro appeared first on How to Selling Skills. Related posts: Selling Real Estate When They Want to See More Homes. Real Estate: Selling with Emotions.

How the Procuring Cause Works in Real Estate

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As a real estate professional, the amount you're paid for each sale is often dependent on commission. Let's demystify the procuring cause and what it means for real estate professionals. Real Estate

Real Estate Agents, The Same Flyer 3 Times, Really?

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Having put our home up For Sale By Owner , I continue to experience the good, the bad and the ugly when it comes the marketing by local residential real estate agents. Beyond 95% stopping at three contacts, I have witnessed the same or nearly the same flyer by over 50% of real estate agents who made outreach. This past weekend, I received the third flyer that was exactly the same as the first two flyers from a local residential real estate broker/owner.

How to Become a Real Estate Appraiser

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Did you know how excellent the job outlook is for real estate appraisers? If you have an analytical mind and an interest in real estate, it might be time to consider a career as a real estate appraiser. What does a real estate appraiser do?

11 Amazing Real Estate Postcard Ideas to Inspire Your Own

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For many, real estate postcards are a tool used in their marketing mix to share a new listing, promote open houses, and develop relationships with prospective clients. I've compiled some of the best real estate postcard ideas that will inspire you to create your own.

Real Estate Agents FSBO Is Your Opportunity to Increase Sales

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For Sale By Owner (FSBO) real estate market is expanding. Some real estate agents are even resentful of this emerging market and whine to others within their industry or spheres of influence. From my own experience in selling our home under the FSBO sales process, I am astounded as to how easily most real estate agents give up. Those real estate agents who can adapt will increase sales; those who cannot adapt will lose sales.

The 11 Best Real Estate Agent Websites of 2019 (Plus Tips for Designing Your Own)

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Whether you're looking for a new recipe for dinner or searching for " how to shoot better real estate photos ", I can only imagine you've visited a lot. As a real estate agent, a website is a key tool you can use to reach new prospects and spread the word about your business.

Real Estate Photo Guide: The Good, The Bad & The Ugly

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The importance of good real estate photography when it comes to property marketing and promotion is higher than you may think. What You Should Do Before Shooting Real Estate Photos. Exterior : Real estate photos are an example of judging a book by its cover.

The Ultimate Dictionary of Real Estate Terms You Should Know

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How many hours a week do you wave farewell to while answering buyer or seller questions about basic real estate concepts and terminology? I’ve pulled together a comprehensive dictionary of real estate terms and definitions. Real Estate Terms and Definitions.

The Good, the Bad and the Ugly of Real Estate Marketing

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Having been in the process of selling our home, I have experienced the good, the bad and the ugly of real estate marketing. residential real estate industry is incompetence of real estate agents.

Real Estate – Getting Price Reductions

Tom Hopkins

Getting price reductions can be quite the challenge in the field of real estate. The post Real Estate – Getting Price Reductions appeared first on How to Selling Skills. Related posts: How to Hold an Open House – Real Estate. Real Estate Concerns: “We wanted another bedroom.” ” Selling Real Estate When They Want to See More Homes.

Disruption in Selling Real Estate Is THE New Sales Reality

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Real estate listing sites such as Zillow.com, Trulia.com, Realtor.com and For Sales By Owner have disrupted selling real estate. Finally, this education has led to the third disruption in selling real estate, perceived values that existed yesterday are not necessarily present today. Internet websites have changed selling real estate. Disruption #2 – Educated Real Estate Buyers.

The 17 Best Real Estate Podcasts Every Agent and Broker Should Be Listening To

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With the hectic daily schedule of a real estate agent, it's difficult to find time to wind down and spend time learning about new industry information and strategies. Many of these podcasts feature interviews top-performing real estate agents who share their secrets to success.

No Cluelessness in Real Estate Sales Is Not a Youth Thing - Part 1

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Yesterday on another social media site, a colleague asked why real estate agents do not leave business cards when showing a home. A younger real estate agent asked this question: Why does it matter in real estate sales in leaving a business card?

No Cluelessness in Real Estate Sales Is Not a Youth Thing Part 2

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No wonder those in real estate sales have trouble selling. In real estate sales, one never knows who knows whom. Within real estate sales, there are two buyers: Buyer seeking the home.

GUEST: Real Estate Sales Success Secrets (that everyone can use) with Van Deeb

Smart Calling

Today’s guest is one of the most successful real estate professionals in the country, and he shares success principles that everyone can use. The post GUEST: Real Estate Sales Success Secrets (that everyone can use) with Van Deeb appeared first on Smart Calling Blog.

Selling Real Estate - The Door Opener Sales Syndrome

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Their Danger Report released over a year ago revealed the number one problem with those selling real estate is their overall incompetence. Having recently engaged in selling our home, I can attest the majority of real estate agents (over 50%) are door openers not real salespeople. Having been in sales for nearly 40 plus years I was truly amazed by the casual fact finding attitude of the real estate people I interviewed.

How to Hold an Open House – Real Estate

Tom Hopkins

Many new or unsuccessful people in real estate don’t understand how to hold an open house. The post How to Hold an Open House – Real Estate appeared first on How to Selling Skills. Selling Real Estate When They Want to See More Homes. Real Estate: Selling with Emotions. Real Estate how to hold an open house open houses real estate training selling real estate Tom Hopkins tom hopkins real estate training tommy hopkins

Will Someone Please Stop Teaching Real Estate Agents Bad Marketing?

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This experience has demonstrated to me three facts about many, not all , real estate agents: They do not understand the sales process and therefore, They consistently engage in really bad marketing and this results in, They violate the #1 Sales Buying Rule.

How to Improve Your 2016 Real Estate Marketing Messages

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For those selling their homes, they receive a plethora of real estate marketing messages. For me expertise is results and preferably using real sales results numbers. Do these presumptions extend into how the real estate agent will market and sell our home?

No Cluelessness in Real Estate Sales Is Not a Youth Thing - Part 3

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This is the final posting of a 3 part series on real estate sales. As demonstrated by the following comment, this younger real estate agent is relying on electronics to do his work. In real estate sales and in most other sales, the seller never knows who knows whom.

How to Start a Real Estate Business: 8 Essential Tips

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Starting a real estate business ain't for the faint of heart. By most estimates, 87% of real estate agents fail within the first five years. The vast majority of real estate agents find it much easier to work in their business, as opposed to on it.

9 Ways to Generate Real Estate Leads With a Door-Knocking Strategy

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Door-knocking might remind you of door-to-door salespeople and Girl Scouts, but it could also be a worthwhile part of your real estate lead generation strategy. 9 Tips for Door-Knocking in Real Estate. For more inspiration, check out our list of real estate postcard ideas.

17 Incredible Real Estate Closing Gifts You'll Want to Copy Immediately

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In real estate referrals and repeat business are important, and a closing gift is one way to ensure the buying or selling experience ends on a high note. Real Estate Closing Gifts. Real EstateCongratulations!