Zoominfo

AUGUST 8, 2024

To help our customers maximize the impact that ZoomInfo Copilot can have on their business, we’ve researched these ready-made prompts for Copilot Chat, designed to surface the most relevant insights and recommendations for busy frontline go-to-market professionals at every stage of the account journey.

Churn 130

Churn Face-to-face How To Buyer Intent 130

Allego

DECEMBER 24, 2024

According to Allegos latest AI in enablement research , 62% of sales and marketing leaders already use generative AI tools to improve efficiency , and 71% believe AI will become essential to enablement within two years. Research shows that 90% of information learned in traditional training is forgotten within a month.

Sales Enablement 62

Sales Enablement Closing Scale Analytics 62

Zoominfo

DECEMBER 11, 2024

This feature leverages our GTM AI and first-party CRM data to uncover the trending topics researched by accounts that have converted in the past. AI-Generated Talking Points Preparing for a sales call will always be necessary, but removing manual research from the workload can save sellers valuable time. Guided Intent solves for that.

Intent Signal 130

Intent Signal Prospecting Intent Decision Maker 130

Hubspot Sales

NOVEMBER 22, 2024

In the context of using AI in sales , this means helping customers do their own research before interacting with a sales rep from your organization. Meanwhile, 65% of B2B buyers say they prefer to do most or all of their research entirely independently. Want to generate more inbound leads ? Find prospects by extracting review data.

Lead Generation 72

Lead Generation Lead Rank Ideal Customer Profile Lead Scoring 72

Zoominfo

AUGUST 27, 2024

The platform’s AI-driven approach optimizes prospecting, lead and account research, and playbook execution. Users can run the right go-to-market strategies , with the right prospects, at the moment those prospects are ready to act.

Ideal Customer Profile 130

Ideal Customer Profile Account Based Marketing Account Lead Rank 130

Mindtickle

DECEMBER 3, 2024

In fact, research tells us that for most B2B buyers, experience matters just as much as products or services. Furthermore, B2B buyers do plenty of research on their own before contacting a sales rep. Research from Gartner found that over three-quarters of B2B buyers rate their last purchase as very complex or difficult.

Sales Enablement 52

Sales Enablement Trends Scale B2B 52

Allego

NOVEMBER 19, 2024

But here’s the truth: 85% of companies fail to make their sales kickoff events as impactful as they could be, research from Opus Agency revealed. A well-planned sales kickoff meeting can be the launchpad for a high-performance year. Let’s dive in and see how you can elevate your sales kickoff to the next level.

Meeting 62

Meeting Energy Follow-up Motivation 62

Hubspot Sales

NOVEMBER 27, 2024

The same research indicates just 2% of cold calls result in a booked meeting, and other literature suggests that dismal figure might actually be on the optimistic side. I recommend teaching reps how to conduct quick, effective research that gives them an edge without sacrificing efficiency. of calls connecting.

Cold Calling 59

Cold Calling Training Lead Scoring Lead Rank 59

Hubspot Sales

APRIL 9, 2025

Some, like scheduling follow-up emails or creating a repeatable framework for researching prospects, streamline your day without harming the quality of your work. Researching Your Prospect During the Call Researching your prospects while youre on the phone with them is better than not researching them at all but barely.

Gatekeeper 98

Gatekeeper Decision Maker Ideal Customer Profile Real Estate 98

The Sales Collective

JUNE 10, 2025

Research the Company Start broad. This research is more than box-checking. Research the Person Now zoom in. Based on your research, form a hypothesis: What challenges might this person or company be facing? Because even with the best research, your discovery call can fall flat if you forget the human element.

Top of Funnel 104

Top of Funnel Lead Scoring Lead Rank How To 104

Hubspot Sales

OCTOBER 15, 2024

Begin by conducting thorough research into the prospect's industry, market position, and recent news or developments. This could involve staying up-to-date on industry news, attending relevant conferences, or even conducting your own research. “By Research, and share case studies.

Prospecting 105

Prospecting Case Study Industry Study 105

Zoominfo

SEPTEMBER 17, 2024

Product Launches Nowoslawski and his team typically use product launch signals as a starting point for further research — especially opportunities to preemptively solve problems common when bringing new products to market. Slocum recommends leaning into competitor research when leveraging pain points. It’s about the cost of inaction.”

Hiring 214

Hiring Data Prospecting Lead Scoring 214

SalesFuel

OCTOBER 20, 2024

Lee Smith Connect with SalesFuel: Website: [link] Twitter: @SalesFuel Facebook: [link] #honesty #workplaceculture #employees #humanresources #leadership #workplacedrama #workdrama #communication #AI #artificialintelligence SalesFuel - Sales Intelligence | Marketing Research | Sales Hiring | Credibility | Sales Enablement

Conversion 59

Conversion Exercises Hiring Twitter 59

eGrabber

NOVEMBER 6, 2024

The manual effort required for tasks like research, data entry, and follow-ups is both costly and inefficient. This drastically reduces the time spent on research, enabling recruiters to focus on what they do best—connecting with clients.

Lead Generation 52

Lead Generation Sales Qualified Lead Lead Scoring Lead Rank 52

SalesFuel

DECEMBER 11, 2024

Photo by Towfiqu barbhuiya SalesFuel - Sales Intelligence | Marketing Research | Sales Hiring | Credibility | Sales Enablement And for more tips on how to professionally navigate difficult conversations, take a look at this post.

Customer 52

Customer Hiring How To Face-to-face 52

Sales Gravy

JUNE 18, 2025

Here's where AI excels in sales: Research and Preparation: AI can analyze a prospect's 10-K filing, research their competitors, and create discovery questions in minutes instead of hours. It can build detailed company profiles and identify potential pain points before you ever pick up the phone.

Pivotal 97

Pivotal Ideal Customer Profile Analysis Follow-up 97

Smooth Sale

DECEMBER 11, 2024

Research top competitors to realize how they serve their clientele and how to differentiate your company. Maintain a positive mindset when learning about the latest helpful technology. Realize how you want to extend your business presence. Collaborate with trusted peers and partners concerning potential steps for improvement.

How To 94

How To Hiring ROI Networking 94

SalesFuel

NOVEMBER 25, 2024

And research supports this. It’s vital sellers do quality research before engaging with executives. Photo by Benjamin Child SalesFuel - Sales Intelligence | Marketing Research | Sales Hiring | Credibility | Sales Enablement This level of sales requires a different approach and strategic thinking. Smart sellers know this.

Hiring 59

Hiring Face-to-face ROI Case Study 59

Hubspot Sales

JANUARY 8, 2025

Sean recommends sticking with the show them you know them technique (aka heavily researching a customer before you cold call or email them, then leading with that specific information in your prospecting conversations). Now, earning the right to chat with a prospect could be done in many ways.

Examples 113

Examples Strategy Hubspot How To 113

Allego

DECEMBER 5, 2024

In fact, a hefty 67% of organizations admit their sales training programs are only moderately effective—or worse, new research reveals. Companies that rate their sales training as highly effective are reaping the rewards of investing in it, according to research conducted by Allego and the RAIN Group Center for Sales Research.

Hiring 62

Hiring Scale Coaching Training 62

SBI Growth

APRIL 23, 2025

67% of SaaS companies ignore value-based pricing , according to our latest 2024 State of SaaS report and research. They invest heavily in competitor-led or cost-plus pricing - and miss out on revenue opportunities as a result. To pull it, you need to build an effective pricing strategy that aligns your company and business goals.

Strategy 156

Strategy Report Competition Research 156

Hubspot Sales

JULY 30, 2024

With that said, our research indicates that “passion” generally isn‘t entrepreneurship’s main selling point for business owners. According to our research: 45% of entrepreneurs started their business because they wanted to be their own boss or escape 9-5s. Anyway, give me money.” 16% wanted more income. 12% use recruiting agencies.

Survey 105

Survey Report Hiring Social Media 105

No More Cold Calling

JULY 13, 2025

Research shows that referral business closes 50 to 90 percent of the time and moves through the sales cycle faster than any other lead source. That’s not just a lead. That’s a high-trust introduction. A qualified lead. A fast track to a new client. High-trust introductions don’t just convert more often—they convert faster.

Referrals 170

Referrals Scale Sales Qualified Lead Forecasting 170

Sales Gravy

OCTOBER 31, 2024

Customer-Driven Buying Process: Buyers today conduct independent research, with 68% of B2B buyers preferring self-research before engaging with sales reps, making the process buyer-centric. As buyers increasingly turn to online research and self-guided journeys, traditional sales approaches are shifting.

Decision Maker 97

Decision Maker Social Media B2B Buyer 97

Allego

NOVEMBER 26, 2024

According to Forrester, 65% of B2B purchase influencers initiate the buying process with self-guided research. Preparation and Research Success begins before the conversation starts. They research the customer’s industry, challenges, and goals, anticipating objections and preparing tailored solutions.

Negotiation 62

Negotiation Hiring Handbook Case Study 62

Sales Gravy

MAY 29, 2025

Where AI Actually Delivers Value Think about how much sales time you burn on necessary tasks that don't drive revenue, like data entry and research. The winners are using AI as a research assistant, not a replacement for judgment. The winners are using AI as a research assistant, not a replacement for judgment.

Ideal Customer Profile 69

Ideal Customer Profile Scale Buyer Persona Case Study 69

MTD Sales Training

JUNE 29, 2022

According to research firm Gartner , there are a minimum of six people involved from the client side in any major buying decision, so this person may only be your point of contact into a sale. You can do basic research on their company site, LinkedIn and with good old Google. Conduct Customer Research. How senior are they?

Sales Process 156

Sales Process Top of Funnel How To Lead Rank 156

Zoominfo

OCTOBER 25, 2024

Copilot combines urgent alerts and intelligent signals into a single view, helping sales teams deepen their research skills, tailor their outreach, and cultivate the kind of trust that drives real revenue growth. ZoomInfo Copilot gives sellers the insights they need to understand prospect and customer needs, at scale and faster than ever.

Software 130

Software Software Scale Cancellation 130

Hubspot Sales

JANUARY 14, 2025

But after doing some further research, I discovered theres much more to the story than I thought. Have you ever wondered what sets top sales performers apart from the rest? I know I have maybe too much. Anyway, I used to think that thing was a well-curated mix of charm, confidence, and a little luck.

Data 111

Data Hubspot Negotiation B2B 111

MTD Sales Training

JUNE 13, 2023

Research giant Gartner defines Sales Strategy as “an organisation’s detailed plan to drive sales performance, innovation and growth by better penetrating existing markets and growing share of current customer wallet.” Perhaps you have an in-house social media researcher, or a CRM specialist. Use that, to save valuable time.

Strategy 156

Strategy Top of Funnel Lead Rank Hiring 156