article thumbnail

Should I Use an IT-Specific CRM? IT CRM vs. General CRM

Nutshell

A customer relationship management (CRM) platform is one of the most essential tools your IT company can have. But with so many CRM platforms available, how do you know which is best for your business? You might ask yourself, “Should I use an IT-specific CRM or a general-use CRM?” What is a general-use CRM?

CRM 62
article thumbnail

Why Your CRM System Is Essential for Lead Management

Sales and Marketing Management

You've got a CRM system in place. It's time to rethink the role of your CRM. The post Why Your CRM System Is Essential for Lead Management appeared first on Sales & Marketing Management. So why are so many qualified leads not followed up?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Do You Build a CRM Strategy that Works?

Sales and Marketing Management

Whether a business has never invested in a CRM system before, or if they’re in need of a refresh, it’s never too late to assess your CRM strategy. The post How Do You Build a CRM Strategy that Works? appeared first on Sales & Marketing Management.

CRM 177
article thumbnail

3 Steps for Using Your CRM to Unlock Your Events’ Full Potential

Sales and Marketing Management

These three steps will help you harness your CRM’s customer data, level up your future planning strategies, and turn events into your organization’s superpower. The post 3 Steps for Using Your CRM to Unlock Your Events’ Full Potential appeared first on Sales & Marketing Management.

CRM 316
article thumbnail

How to Overcome the Pain Points of Your CRM

CRM software is a powerful tool when used correctly, yet another obstacle to a sales team’s efficiency when it’s not.

article thumbnail

How CRM Software Impacts Customer Engagement

Nutshell

You’ll want to monitor the impact on customer engagement that your customer relationship management (CRM) platform has by: Tracking customer interactions Analyzing customer data Measuring customer loyalty You can do each of those things within your CRM to save time and resources. Keep reading to learn how.

CRM 115
article thumbnail

The Best 10 CRM Software for Small Business

Hubspot Sales

What you need is customer relationship management (CRM) software. If you think a CRM is an expensive tool only for large businesses, think again. A CRM solution can save you time, keep your team organized, and boost sales and customer retention, no matter your size.

article thumbnail

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.

article thumbnail

7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

article thumbnail

How to Overcome the Pain Points of Your CRM

It’s no secret, only 13% of salespeople are satisfied with their CRM. The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. Leading integrations that fit directly into your CRM and workflow.

article thumbnail

How to Improve the Love/Hate Relationship Between Sales Reps and their CRMs

Speaker: Thomas Wieberneit, co-founder and CEO of aheadCRM

Many CRM systems are still well in the past. Join Thomas Wieberneit, co-founder and CEO of aheadCRM, for his discussion on what we can do to make our CRMs better and more widely adopted. In this session you will learn: Why your salespeople could be hating their current CRM. Users do not see them as helpful.

article thumbnail

Boost B2B Sales Productivity & ROI Growth with Automation

However, by leveraging the power of Workflow & CRM automation System, companies can boost sales productivity and drive ROI growth. By investing in workflow and CRM automation solution, businesses can increase sales efficiency, improve customer satisfaction, and ultimately drive revenue growth.

article thumbnail

How to Properly Improve & Adopt CRMs Into Your Business

Many CRM systems are still well in the past. Join Thomas Wieberneit, co-founder and CEO of aheadCRM, for his discussion on what we can do to make our CRMs better and more widely adopted. Join Thomas Wieberneit, co-founder and CEO of aheadCRM, for his discussion on what we can do to make our CRMs better and more widely adopted.

article thumbnail

In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.