Are Your Business Contacts Worth 20K? Survey Says…
Smart Selling Tools
OCTOBER 14, 2011
Yesterday, Xobni, who recently released a new product suite called Smartr, announced the results from two online surveys conducted on its behalf in July & August 2011 by Harris Interactive. Yet, nearly half of those surveyed still keep a paper address book. When you cut through all the statistical mumbo-jumbo, you learn two key take-aways. The majority of people with both business and personal contacts believe their business contact information had an average value of $20,000.