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A Guide on Lead Nurturing

Salesmate

From generating more leads to shifting the focus on nurturing leads, marketing tactics have evolved over the years. With so many competitors in the market, customers have got a lot of options. Moreover, nurtured leads experience a 23% shorter sales cycle (source – Market2Lead ). Conversion. Emails are here to stay.

article thumbnail

A Guide on Lead Nurturing

Salesmate

From generating more leads to shifting the focus on nurturing leads, marketing tactics have evolved over the years. With so many competitors in the market, customers have got a lot of options. Moreover, nurtured leads experience a 23% shorter sales cycle (source – Market2Lead ). Conversion. Emails are here to stay.