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31+ Must-Have Tools to Automate Lead Generation

Sales Hacker

With this in mind, it’s important to identify the best tools to automate lead generation and why your team should invest in them. Lead generation falls into two key categories: Outbound lead generation: direct mail, email marketing, and cold calls. Email marketing and list building/management tools. PPC marketing tools.

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Effective Guide: How to Get Life Insurance Leads

LeadFuze

The Significance of Life Insurance Leads The value attached to a good lead can hardly be overstated, especially when selling something as important as life insurance policies. These are created internally by organizations through their own marketing efforts like website inquiries or direct mail responses.