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CMO: Is Your 2014 Marketing Plan Obsolete?

SBI Growth

As CMO, you’re constantly trying to answer these 2 burning questions: Are customers responding to our marketing campaigns? What are we doing to adjust to the market demands? Perhaps in the past you laid out a multi-year marketing plan, or simply went year-to-year. The average tenure of CMO’s has doubled since 2006.

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Does Social Media Really Generate Revenue?

Zoominfo

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. We then grouped this data by company size to understand how much of an impact social media following has, depending on business size. The results of the data are astoundingly clear. The problem?

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Returning to My Roots … Networking

Adaptive Business Services

In the past, I have owned and operated three professional networking groups as a for-profit business. Not me, and if you say that you do … I would say that you are a … Back to 2006. I had developed my first networking group as a side hustle. Add two more groups and simultaneously develop side hustle #2 … consulting.

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Does Social Media Really Generate Revenue?

Zoominfo

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. We then grouped this data by company size to understand how much of an impact social media following has, depending on business size. The results of the data are astoundingly clear. The problem?

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Streamline Your Online Events with Link2events+

Act!

Events are automatically associated with the contact in the contact record Optimize Attendee Engagement and Simplify Post-Event Outreach for Maximum ROI Incorporate your brand colors and logo into visually appealing sign-up pages that can be embedded into websites, social media, and within email marketing campaigns to drive event registrations.

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Top 10 Reasons Why Inbound Cannot Replace Sales

Understanding the Sales Force

I was following a discussion in the Hubspot VAR Group on LinkedIn , where the question posed to the group was whether or not the first sales hire should be a sales or a marketing person. Hubspot''s VAR''s are all marketing agencies specializing in inbound marketing. You are Not the Market Leader.

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3 Key Benefits of Using Webforms for Your Business

Act!

Marketers utilize web forms to complete orders, gather customer information, and collect valuable leads, with 28% of them recognizing the positive impact of the proper form fields on lead quality (Venture Harbor). tLink2forms+ streamlines operations across departments, spanning from marketing and sales to business intelligence.

Benefit 52