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Building Loyalty Evolves with Data, Smartphones, and Personalization

Zoominfo

As part of go to market, loyalty initiatives include a mix of actions, such as VIP programs, product upsells, and campaigns for user-based reviews. Figure 1 : Various loyalty-related job titles have risen steadily at companies since 2010. The Internet Changes Loyalty Approaches (1995–2010). Source: ZoomInfo. Source: ZoomInfo.

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B2B Lead Generation: Are You Killing the Golden Goose?

Pointclear

Our experience is that companies are killing the golden goose by focusing too much time and money on inbound marketing campaigns (and technology) and not enough time and money on outbound marketing and nurture campaigns. In 2010 just over 40% of our dispositions or completed companies were from inbound responses.

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4 Ways to Use Insights for More Effective ABM

Sales and Marketing Management

Even if you’re going after a few standouts, the cost and manpower to execute such a high-touch campaign could put an entire business at risk if the sale doesn’t pan out. Sure, you may need to make a few tweaks here and there depending on the prospect, but most of a campaign remains intact. Basing Marketing on Accounts.

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The Pipeline ? Mastering Voice Mail

The Pipeline

December 2010. November 2010. October 2010. September 2010. August 2010. April 2010. March 2010. February 2010. January 2010. August 2011. April 2011. March 2011. February 2011. January 2011. December 2009. November 2009. October 2009. September 2009. August 2009.

Pipeline 223
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The Pipeline ? 5 Ways to Boost Your Email Prospecting Response.

The Pipeline

December 2010. November 2010. October 2010. September 2010. August 2010. April 2010. March 2010. February 2010. January 2010. Get it right, and each of your campaigns can deliver you fresh sales opportunities within days, and sometimes even minutes. August 2011. April 2011.

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Does Social Media Really Generate Revenue?

Zoominfo

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. Every aspect of the company is emphasized on social media, from lead generation campaigns to posting for new hires to funny Twitter wars with other brands to system outages updates. One issue: content can be all over the place.

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Why You Should Prospect During the Holidays | Sales Motivation.

The Sales Hunter

Another critical piece is don’t forget to do an email campaign during this time period. December 2010. November 2010. October 2010. September 2010. August 2010. April 2010. March 2010. February 2010. January 2010. © 2010-2012 The Sales Hunter. August 2011.