What is the psychology of sales and why is it important? Study behavior to close more deals
PandaDoc
MAY 13, 2024
By going out of your way to give the customer something valuable, like a discount or free product sample, you set the stage for a positive interaction and increase the chances of a favorable response. Liking Reiterating an earlier point, customers prefer to say “Yes” to businesses that evoke positive emotional responses.
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