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Get Over Your Fear of Marketing Automation Software

SugarCRM

Modern marketing automation software (MAS) no longer suffers the stigma of being too complicated for anyone but a large enterprise technology company to adopt. What’s the opportunity cost of onboarding marketing automation software? It’s not surprising that marketing automation software only has a 3% adoption in non-tech companies.

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Get Over Your Fear of Marketing Automation Software

SugarCRM

Modern marketing automation software (MAS) no longer suffers the stigma of being too complicated for anyone but a large enterprise technology company to adopt. What’s the opportunity cost of onboarding marketing automation software? It’s not surprising that marketing automation software only has a 3% adoption in non-tech companies.

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7 Tips for Automating B2B Lead Generation

Sales Hacker

With all the events that took place during 2020, the digitalization of business has increased significantly. Choose the type of B2B lead generation strategies that are relevant to your audience and carefully plan each stage. The best B2B lead generation strategies comprise plans for attracting leads, nurturing, and converting them.