Remove Advertising Remove Biotechnology Remove How To Remove Training
article thumbnail

Sales Leads – How to Tame a Unicorn

Cience

Here are the conditions: You have a biotechnology company that produces a unique product enabling faster DNA sequencing. Since you’ve just licensed the technology on which your product is based, you don’t have many experts in your industry who know about your company and how it can help them. Alas, that’s exactly what’s wrong with it.

article thumbnail

The Magical High-Quality Sales Lead — How to Tame a Unicorn

Cience

Here are the conditions: You have a biotechnology company that produces a unique product enabling faster DNA sequencing. Since you’ve just licensed the technology on which your product is based, you don’t have many experts in your industry who know about your company and how it can help them. Alas, that’s exactly what’s wrong with it.