Remove Advertising Remove Demand Generation Remove Discount Remove Lead Qualification
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170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions

Sales Hacker

Demand Generation. Discount means a promotional reduction in the cost of a product or service, commonly deployed to speed up sales. Lead Generation. Lead Nurturing. Lead Qualification. Lead Scoring. advertising (PPC, banner ads, Yellow Pages, sponsoring an event); 3. Deal Closing.