What is lead nurturing? The definitive guide to what it is, strategies, best practices and examples
PandaDoc
MAY 15, 2024
Instead, it will ‘drip’ a series of perfectly pitched nudges and incentives designed for different stages in the buyer’s journey. Follow-ups If you’ve sent a quote or a proposal or given a potential customer a demo, following up a few days later is a good way to nurture leads. A good one won’t bombard the customer with pushy ‘Buy now!’
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