PODCAST 07: You CAN Align Marketing and Sales (Here’s How This CMO Did It)
Sales Hacker
MAY 15, 2018
How to scale marketing channels and how to allocate marketing budget productively. 7) The most productive channels for lead gen [28:50]. Her focus areas are demand generation, brand messaging, creative, marketing automation, marketing communications, marketing and sales alignment, PR, and customer retention. We’re on iTunes.
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