Remove Constant Contact Remove Direct Mail Remove Sales Management Remove Sales Process
article thumbnail

The Definitive Guide to Lead Generation: 6-Steps to a Winning Lead-Gen Process

Sales Hacker

Lead generation is the crucial first step in the sales process. Without a repeatable process for generating pipeline — and ultimately creating leads — the sales team must generate their own leads. We’ll walk through the process of building a strategic lead gen process in just a minute. Direct mail.