Demographics Eloqua Sales Software 
Zoominfo
OCTOBER 28, 2018
Here’s the scenario: Company ABC and Company 123 have identified the same exact target audience to sell their software to. Both companies have access to the same demographic and firmographic prospect data—yet Company 123 also has access to technographic data. 5 Ways Technographics Improve Sales Prospecting.
Apptivo
MAY 12, 2022
Also, their geographical and demographic reach are quite limited. While they have the opportunity to reach out to a much bigger audience, they need to actively and proactively push precisely targeted data-driven marketing communication to a highly segmented audience that is spread across various demographics and geographical location.
Expert insights. Personalized for you.
177 
Let's personalize your content