Product Led Growth: Turning Salespeople into Sherpas
Sales Hacker
JANUARY 16, 2020
Usually, that means creating a frictionless, near-instant self-serve funnel. It’s even harder to imagine they have a gong-banging, beer-chugging sales floor, populated by hundreds of SDRs and AEs. PLG companies do have a sales team, but PLG salespeople act very differently from your average sales person. The Last Word.
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