SBI Growth
DECEMBER 26, 2012
From my point of view, three big trends will affect marketing planning in 2013. These trends changing the face of marketing once again: 1. There has been a proliferation of tools and channels. When they do not add up, this can be painful - in the sense that you have shot your allocated resources on the wrong channels.
Zoominfo
NOVEMBER 29, 2023
Gen Z is made up of folks born between 1997-2012 and is the largest and most diverse generation in American history. Brand advocates are people who already use your product or services and voice their love of your product on social media channels to help grow new customers.
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Score More Sales
JANUARY 15, 2013
B2B content kings Openview Labs first came out with a list of Top Sales Influencers for 2012, which was an honor to be listed on. At the end of last year, they asked us all what we thought would be the trends for sellers and sales leaders in 2013. The 2013 predictions about selling this year are out!
SBI Growth
JANUARY 7, 2013
A lot was written in 2012 regarding the change in buyer behavior. I know their trends and tendencies.” How do you combat this new trend? Building a strong digital presence is key to Social Selling and is a consistently growing trend. With that change came concern. Are sales reps being squeezed out of the equation?
Zoominfo
FEBRUARY 25, 2018
Not only will this keep you informed, but you’ll also be able to address concerns, recommend products, and even develop content around current trends. Remember, both customers and prospects are following your social channels – don’t miss an opportunity to convert. For best results, set separate goals and strategies for each channel.
Velocify
FEBRUARY 11, 2013
trillion messages sent worldwide in 2012 [1] , it’s no wonder that sweethearts and marketers alike are flocking to this communication channel, and salespeople are just beginning to understand its value. 1] Portio Research, Mobile Messaging Futures 2012-2016, 2012. [2] With an estimated 9.6
Tenfold
AUGUST 30, 2017
This share spans across a variety of channels. It can be hard to sway them otherwise – unless you can overcome the three main hurdles in B2B marketing and sales: ineffective digital integration, unfocused content and an unoptimized mix of online channels. The Multiple-Channel B2B Buyer. Know the Modern B2B Buyer.
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