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8 of the Biggest Social Recruiting Mistakes and How to Avoid Them

Zoominfo

In today’s candidate-driven landscape, it’s no longer sufficient to go through the motions of a one-size-fits-all recruiting strategy — particularly when it comes to social recruiting. Social media has transformed the recruiting industry, as more than 91% of employers use social media to hire talent today ( source ).

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5 Ways to Build a Better Employer Brand

Zoominfo

Recruiting and marketing may be two separate fields—but in today’s digital world, the lines between the two have become increasingly blurred. If you’re new to employer branding, today’s blog post is for you. Today’s candidates have access to a wealth of information regarding open positions and hiring companies. Keep reading!

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July 2018 B2B Blog Post Round-Up

Zoominfo

Welcome—or, welcome back—to our monthly blog post round-up. Our round-up blog posts are a series in which we highlight the best work our writers have contributed to outside publications. We cover topics related to sales, marketing, recruiting, and business—just as we do on our own B2B blog. Let’s get into it!

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Best Sales Blogs: The Ultimate List of 55+ (Recently Updated!)

LeadFuze

We have prepared the roundup of the best sales blogs just for you! “ Blogging is to writing what extreme sports are to athletics: more free-form, more accident-prone, less formal, more alive. “ Blogging is to writing what extreme sports are to athletics: more free-form, more accident-prone, less formal, more alive.

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20 Blog Posts to Guide Your Event Marketing Strategy

Zoominfo

For today’s blog post, we put together a comprehensive list of the best articles about corporate events and event marketing. Keep reading for our favorite event marketing blog posts! 5 Reasons to Send Employees to Trade Shows and Conferences. It helps you generate social capital and expand your influence.

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5 Ways to Build a Better Employer Brand

Zoominfo

Recruiting and marketing may be two separate fields, but in today’s digital world, the lines between these practice areas have become increasingly blurred. The recruiting landscape is highly candidate-driven and competitive for recruiters, who have been fighting tooth and nail to capture the candidates’ interest. A focus on branding.

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Personal Branding in Sales: An Introduction

Janek Performance Group

In the resulting two decades, sales professionals have wrestled with the idea of personal branding – what it is and how to implement it. To some degree, your personal branding can have certain parameters imposed on it by your company’s brand. I look back now and realize I could have done a few things differently. But it’s true.