The ROI Guy

OCTOBER 11, 2010

For marketers, the news is good overall. According to research from IDC and Forrester, marketing spending is anticipated to increase between 3 to 5% for 2011. In the current environment, marketers are still being asked to do-more-with-less, driving a significant change in strategies, campaigns and go-to-market channels.

Marketing 40

Marketing Lead Rank Lead Scoring Advertising 40

Score More Sales

FEBRUARY 29, 2012

We will let you choose whether you invest in a full-blown system which has features to incorporate your full marketing strategy, including web lead capture – or you start by enhancing your email system with social information and notifications. © Score More Sales 2001 - 2012.

CRM 174

CRM Top of Funnel Lead Rank Lead Scoring 174

Score More Sales

JANUARY 3, 2012

The phrase “nurture marketing” came from this idea. Look for these types of tools and services: Lead list building. Lead capture. Lead nurturing. If you are still doing any of these things, you need to stop these primitive marketing practices right away! © Score More Sales 2001 - 2012.

Lead Rank 182

Lead Rank Lead Scoring Top of Funnel Pipeline 182