Customers — Easier To Reach, Harder To Influence
Pipeliner
JANUARY 10, 2018
In the 2002 movie Minority Report , there was a scene that blew me away. Tom Cruise’s character John Anderton is pacing nervously through a shopping mall, and while he’s doing so personalized holographic advertisements are being thrown at him left, right and center. Great salespeople engage prospects and build trust.
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