2002 and Lead Nurturing - Sales Pro Central

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2002

Lead Nurturing

Why Your Buyer Personas Are Obsolete

SBI Growth

FEBRUARY 18, 2013

“Starving the future to feed the present is a mistake - it leads to obsolescence and stagnation. We have seen a tremendous rise in the interest and use of buyer personas since 2002. They will be of a big help to those using buyer personas tactically for demand generation, content marketing, lead nurturing, and sales.

Buyer Persona

Buyer Persona Buyer Lead Nurturing Lead Rank

5 Critical Things to Consider When Evaluating Lead Generation Companies

Pointclear

JANUARY 15, 2013

Given that I run one of the many lead generation companies it will not surprise you to learn that I believe a 3rd party focused on response management, lead generation and qualification and lead nurturing is capable of doing a much better job of those services than you are likely to find inside most companies.

Lead Generation

Lead Generation Sales Qualified Lead Lead Rank Marketing Qualified Lead

Why Your Buyer Personas Are Obsolete

5 Critical Things to Consider When Evaluating Lead Generation Companies

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