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What is a CRM model?

Zendesk Sell

You can’t figure out what’s going on — your product/service receives great reviews, your sales team is qualifying prospects every day, and people are reading the material sent by marketing. A CRM model is a framework for how your company will manage these customer relationships , from acquisition to retention. How it works: [ Source ].

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Combating Disengagement: What can be done about workers’ lack of interest in their jobs?

Sales and Marketing Management

Author: Paul Nolan An executive at a Fortune 1,000 company recently kicked off a summit for several hundred of the company’s content strategists, project managers and digital marketers with a story about an experience he had only days before at his neighborhood Starbucks. Craving engagement. Does it work?

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