2006 Guarantee Prospecting Sales Goal 
Sales Hacker
MAY 21, 2020
to entice the prospect, but the prospect makes the first move. Although an inbound lead generation strategy isn’t new news (Hubspot’s co-founder and CEO, Brian Halligan, coined the term over a decade ago in 2006), this prospect-initiated approach has blurred the lines between sales and marketing.
Close.io
DECEMBER 3, 2019
Most successful sales reps have a wealth of experience with cold calling. They are used to consistent action: qualifying prospects , sending cold emails , booking meetings, maybe following up a couple of times, and finally closing the deal. Who should read this : For inside sales professionals that do a lot outbound prospecting.
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