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PODCAST 150: Driving Sales Home: Tips From an Auto Dealership with Michelle Benfer

Sales Hacker

Michelle Benfer: I started in media in 2002, and I started in SaaS in 2013. Sam Jacobs: What are some of the lessons that you learned over the last 12 months, just in terms of how COVID impacted the business, how it impacted how you go to market, your forecasting, things like that? We didn’t forecast that though.

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