PODCAST 150: Driving Sales Home: Tips From an Auto Dealership with Michelle Benfer
Sales Hacker
MARCH 2, 2021
Michelle Benfer: I started in media in 2002, and I started in SaaS in 2013. One of the things I didn’t see in my media experience was some of these sales playbooks that are repeatable and help enable the sales teams better at scale. We have a partner channel and we knew that our partners might get hit pretty quickly.
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