SBI Growth

DECEMBER 2, 2013

In this post we’ll focus on the B2B Demand Generation (DG) plan. Download the 2014 B2B Demand Generation Planning template here to get started. B2B Demand Generation – Building a Base Plan. Acquire campaigns focused on new logo acquisition within a specific vertical, channel or region.

Demand Generation 310

Demand Generation Demand Generation Targets Marketing Buyer Persona 310

SBI Growth

OCTOBER 28, 2013

We have included his insight as part of our 7th annual research tour: " How to Make Your Number in 2014: A Sales Strategy You Can Execute." Participate and learn what Doug and other forward-thinking executives are doing to make the number in 2014. Doug’s priority list is specifically for the CMO preparing for an IPO.

Outsourcing Services 300

Outsourcing Services Demand Generation Agencies Lead Rank Lead Scoring 300

SBI Growth

SEPTEMBER 4, 2013

Great CMO’s set a strategy to make the number in 2014 and beyond. Sign up for SBI’s 7th annual research tour: " How to Make Your Number in 2014: A Sales Strategy You Can Execute." Participate and learn what top companies are doing to make the number in 2014. Your marketing strategy is not just about making the number this year.

Hiring 303

Hiring Sales Qualified Lead Lead Rank Lead Scoring 303