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Sales and Marketing Are Not Merging

Anthony Iannarino

Marketing promotes the business, helps position offerings, and advertises. Marketing creates awareness and helps leverage what makes your company different, something it can achieve at scale and a distance. Salespeople are not responsible for these marketing outcomes. What Marketing Does. Marketing is one-to-many.

Marketing 101
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Busting the myth! Advertising is the same as marketing 

Salesmate

Now, when we talk about the terms like marketing or advertising, the first thought that comes into our mind is of those campaigns that we come across on different channels. . Since these two terms are closely connected, the myth was born – Advertising is the same as marketing. Is advertising the same as marketing? Advertising.

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Busting the myth! Advertising is the same as marketing 

Salesmate

Now, when we talk about the terms like marketing or advertising, the first thought that comes into our mind is of those campaigns that we come across on different channels. Since these two terms are closely connected, the myth was born – Advertising is the same as marketing. Is advertising the same as marketing? Advertising.