Remove Advertising Remove Gatekeeper Remove Inside Sales Remove Pivotal
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The Top Ten Changes In Sales Over The Past Ten Years

Bernadette McClelland

Today the business manager and the purchasing manager’s roles have been elevated and are considered pivotal senior management roles. Besides many today have their own gatekeepers. Customers are researching, they are testing, they are trialing and they are paying for products from behind a keyboard with very minimal sales interaction.