Cience

NOVEMBER 20, 2019

In fact, for some industries (like biotechnology and genomics, for example) conferences are far and away the best source of potential customers. Most marketers here employ a serendipity strategy, hoping for the “right” customers to walk by their booth. Okay, 68% of marketers use events for lead generation.

Lead Generation 40

Lead Generation Ideal Customer Profile Lead Rank Lead Scoring 40

Cience

MAY 7, 2019

[Qualified Sales Lead] – A decision maker who became interested in your product/service and whom your sales development team identified as a good fit in accordance with a set of criteria. Once the qualified sales lead is passed to a Sales Manager or Account Executive, it is called an Opportunity.

Ideal Customer Profile 58

Ideal Customer Profile Lead Rank Lead Scoring Sales Qualified Lead 58

Cience

MAY 7, 2019

[Qualified Sales Lead] – A decision maker who became interested in your product/service and whom your sales development team identified as a good fit in accordance with a set of criteria. Once the qualified sales lead is passed to a Sales Manager or Account Executive, it is called an Opportunity.

Ideal Customer Profile 40

Ideal Customer Profile Lead Rank Lead Scoring Sales Qualified Lead 40