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Sales Leads – How to Tame a Unicorn

Cience

For the purposes of this article we’ll use “sales lead” to denote: The contact data of a decision maker obtained for the purpose of prospecting/lead generation. Scalability is one of the key tools for your business growth. Obviously, both extremes are nonsense. I’ll explain why in the next chapter of the blog.

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The Magical High-Quality Sales Lead — How to Tame a Unicorn

Cience

For the purposes of this article we’ll use “sales lead” to denote: The contact data of a decision maker obtained for the purpose of prospecting/lead generation. Scalability is one of the key tools for your business growth. Obviously, both extremes are nonsense. I’ll explain why in the next chapter of the blog.