Buyer Persona Insurance Sales Selling Skills 
Vengreso
JANUARY 21, 2020
As modern buyers have greater access to information, reviews, and solutions to their business challenges, much of the sales process has shifted to digital platforms. These tools allow B2B buyers to perform more research and move further along the buyer’s journey before engaging with a salesperson.
Gong.io
OCTOBER 29, 2019
Recently, I realized that we have insurance for our car, health, and home. But we’ve never had deal insurance. If you’re new to Gong Labs, here’s a quick explanation of where our data comes from: We analyze sales interactions from our product users (anonymized, of course). I needed a backup plan but didn’t have one.
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