How building a Buyer Persona from our CRM data skyrocketed our sales
OnePageCRM
APRIL 13, 2017
I was working in an employee performance management software company. What emerged was a revelation. They wanted a tool that helped them do their job more effectively. If the answers to these questions aren’t at the top of mind, it’s time to re-evaluate your company’s buyer persona. What is a Buyer Persona?
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