Sales Hacker

DECEMBER 8, 2017

Despite all the AI fear mongering, we dug deep to find out what really matters next year – so aside from our own analysis, we asked sales leaders, experts, and top sales reps to predict the top sales trends of 2018. Outbound Gets Tougher With GDPR Regulations: SaaS Goes Channel Sales For The Win!

Trends 96

Trends Outsourcing Services Top of Funnel Account Based Marketing 96

OnePageCRM

MARCH 2, 2017

Demand generation – Top of funnel, content marketing, social publishing. MOF content: Case studies, expert webinars, data sheets, how-to guides. Start simple, by creating a Custom Field in your CRM to keep track of content already received by a prospect. Agree roles & handover. Marketing roles.

Top of Funnel 48

Top of Funnel Lead Rank Marketing Qualified Lead Lead Scoring 48

Tony Hughes

MARCH 13, 2018

Build out concise case studies with testimonials from your happiest reference customers. Everyone in marketing should get trained on Challenger Sales and everyone in sales should study The New Rules of Marketing and PR. Inside sales hunters are constantly calling the companies that get funding.

Social Selling 63

Social Selling Ideal Customer Profile Lead Rank Top of Funnel 63