Product Led Growth: Turning Salespeople into Sherpas
Sales Hacker
JANUARY 16, 2020
There’s a common misconception that sales and product led growth don’t go together, and I think I understand why. Think of product led companies like Slack, Dropbox, or Zoom. And yet product led growth companies do have sales teams. Product led growth (PLG) is a sales growth model that focuses on the end-user.
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