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A Guide to Marketing Automation

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Closing more sales. Partial profiling: Reducing the number of form fields can improve conversion rates. Slow time to action: Sales teams spend a lot of time looking for contact information, which cuts into the time they have to actually make a touchpoint with a potential customer. Prioritize sales and marketing alignment.

Marketing 246
article thumbnail

A Guide to Marketing Automation

Zoominfo

Closing more sales. Partial profiling: Reducing the number of form fields can improve conversion rates. Slow time to action: Sales teams spend a lot of time looking for contact information, which cuts into the time they have to actually make a touchpoint with a potential customer. The ultimate goal? Find the right tool.

Marketing 113