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A Guide to Marketing Automation

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Read any “how-to” guide, and 9 times out of 10 the first step is something having to do with planning or strategizing. Though marketing automation platforms have become more popular, modern marketers are still not sure how to fully leverage their capabilities to see optimal results. Oftentimes, this is due to a lack of strategy.

Marketing 246
article thumbnail

A Guide to Marketing Automation

Zoominfo

Read any “how-to” guide, and 9 times out of 10 the first step is something having to do with planning or strategizing. Biggest Obstacles to Marketing Automation Success Though marketing automation platforms have become more popular, modern marketers are still not sure how to fully leverage their capabilities to see optimal results.

Marketing 113