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A Guide to Marketing Automation

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Increased revenue? Some sample KPI’s to look at include: Cost per lead Revenue Average lifetime customer value Conversion rates Website traffic ROI. As you do your research, identify which vendors are known for providing the best customer service. To determine your goals, consider your overall company objectives.

Marketing 246
article thumbnail

A Guide to Marketing Automation

Zoominfo

Increased revenue? Some sample KPI’s to look at include: Cost per lead Revenue Average lifetime customer value Conversion rates Website traffic ROI 2. As you do your research, identify which vendors are known for providing the best customer service. To determine your goals, consider your overall company objectives.

Marketing 113