The Ultimate Guide to Sales Metrics: What to Track, How to Track It, & Why
Hubspot Sales
AUGUST 8, 2019
It comes back to your individual sales process, methodology, and strategy: If your reps exclusively target prospects they’ve met at trade shows, the average initial-contact-to-meeting rate would be a better reflection of their performance than average email open rate. Email Sales Metrics. Conferences, trade shows, events.
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