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Applying Sales 2.0 in Real Life

Sales 2.0

We are going to continue to use Linkedin and Twitter for outreach and experiment with some inbound marketing tactics. HubSpot does an amazing job at creating social media distributed content and making sure that all their sales and marketing team members have a strong presence. Jorge : Linkedin and Twitter are the main services we use.

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Are PQLs the New MQLs in Sales?

Hubspot Sales

For many years, B2B companies have executed their inbound sales funnel the same way. In-product behavior is only one piece of the jigsaw and must balance with other factors to make sure your sales team spends time with the right PQLs. The problem? The way we’ve been filtering people just isn’t working any more. Prioritize your PQLs.