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Top Sales Books To Read in 2012

Fill the Funnel

My list of top sales books to read in 2012 consists of books that were published during 2011 and contain innovative, fresh ideas about selling, customer expectations, and how to improve your ability to win new business customers. © MASP - Fotolia.com. Get the goods on social proof (people do what the majority do even if it is bad).

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Sales Planning: What’s Your Contingency Plan?

The Sales Hunter

In my job I travel extensively and I never travel without having a back-up plan with regard to flights, etc. Yes, Sandy is an extreme example, but even putting the extreme aside, there are always circumstances for which we need to prepare. Copyright 2012, Mark Hunter “The Sales Hunter.”

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3 Activities to Fill Your Sales Pipeline

Score More Sales

The Content Marketing Institute (2012) said that “60% of B2B marketers plan to spend more on content marketing in the next 12 months”. More remote (and cost conscious) companies tend to embrace virtual events, and companies that still have big travel budgets go for in person, live events. Keep it simple, clean, and helpful.

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Understand the Power of Words to Build Relationships

Score More Sales

I can’t imagine how much fun (and work) it must be for someone like Jen who often travels with the team and gets the most incredible viewpoint – from the side line of the field – to see the NFL in action. For example, if I say in my voice mail to you: It would be great to talk if you have a spare minute. .

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How Giving Money to Your CMO Will Save Your 2013

SBI Growth

This year’s sales planning session will probably unfold something like this, depending on whether you are having a great year, or a tough year: Great year: Your CEO says, “Take your projected 2012 finish number (the best case that you’re busting your tail to get) and I want you to grow by X% with this expense target.”.

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Your Attitude Drives Your Sales Prospecting Results

The Sales Hunter

The best example I can share with you is the late night hotel front-desk clerk. This person is subject to receiving guests who may have encountered any number of difficulties in their travels getting to the hotel. Copyright 2012, Mark Hunter “The Sales Hunter.” The key is to not let these bother you.

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Insights on Outbound Conference in Atlanta

Pointclear

I travel a ton, and the Southwest Airlines 737 feels like my personal Sales Force One.” With two well-received books and proven sales methodologies, I travel much of the time, typically more than 200 days per year, not only in the United States, but globally as well. An example: “Six steps to a perfect test drive.”).