SocialSellinator

AUGUST 28, 2023

Table of Content List of the Top San Francisco Full-Service Digital Agencies Overview of the Bay Area as a hub for digital marketing Is It Worth Using a Marketing Agency? What Can a Marketing Agency Do for Me? What are the digital marketing services offered by the top marketing agencies?

Paid Content 88

Paid Content Social Media Marketing Lead Rank 88

Zoominfo

FEBRUARY 25, 2018

93% of B2B marketers use social media, and with good reason—it works ( source ). We haven’t been shy about touting the benefits of social media in B2B sales and marketing. We haven’t been shy about touting the benefits of social media in B2B sales and marketing. Posting exclusively about products. Happy Friday!

Social Media 147

Social Media Media B2B Marketing 147

Anthony Cole Training

JANUARY 5, 2012

Read Tonys article.recently published in Bank Insurance & Securities Marketing Magazine! Achieve Greater Sales Success in 2012. Posted by Tony Cole on Thu, Jan 05, 2012. What are the key focus areas for sales success in 2012? What are the key focus areas for sales success in 2012? Tony Cole on TV. Alltop.com.

Hiring 136

Hiring Ideal Customer Profile eBook Insurance 136

Score More Sales

DECEMBER 16, 2011

Putting the Social Into CRM Predictions for 2012. They cannot do simple reports to determine the cost of a closed deal this year as compared to last year, and they often don’t know what is fully in the pipeline of each of their sales reps. Let’s look at an old definition, the challenges with CRM, and some predictions for 2012.

Lead Rank 172

Lead Rank Lead Scoring CRM Top of Funnel 172

Increase Sales

DECEMBER 31, 2011

The last of the how to increase sales tips for 2011 is research. In marketing, investing the time to do your research is critical to how effective are your marketing strategies and tactics (think conversions). Even though this person said he or she did research, obviously that did not include my first name.

Research 115

Research How To Proposal Google 115

Pointclear

JUNE 28, 2012

As a member of the Executive Advisory Group, he delivers CMO and Sales Advisory Services that provide senior technology marketing and sales executives with insights into how to improve productivity and efficiency in their organizations. 2012: Transformational Change, the New Buyer & Big Data.

Marketing 247

Marketing Outbound Inbound Vendor 247

Pointclear

SEPTEMBER 27, 2012

My guest today is Dave Munn who has been President and CEO of ITSMA since 2000, having led ITSMA's global expansion to become the leading B2B marketing association for technology, professional services, and telecom companies. 2012 Trending: Significant Transformation for Marketing Groups. New marketing channels.

Social Media 170

Social Media Marketing Outsourcing Services Hiring 170

DiscoverOrg Sales

JANUARY 2, 2019

“Big data” is very 2012. Research from TOPO supports this. The research and advisory firm recently shared proprietary insights from their own analysts and offered up some predictions for 2019. TOPO’s research suggests that, as Intent Data goes mainstream and becomes more integrated, it will become part of the prospect lifecycle.

Data 196

Data Intent Data Intent Customer 196

Fill the Funnel

NOVEMBER 30, 2011

My list of top sales books to read in 2012 consists of books that were published during 2011 and contain innovative, fresh ideas about selling, customer expectations, and how to improve your ability to win new business customers. © MASP - Fotolia.com. This is one of the books that I have read twice, and is full of highlights.

Social Media 134

Social Media Media Top of Funnel Face-to-face 134

Increase Sales

NOVEMBER 12, 2012

As they say “timing is everything” and that is true even in social media marketing when looking to: Credit www.sxc.hu. A recent report by Socialbakers suggested that within the first 30 minutes is when Facebook posts receive half their reach. Attract attention. Build relationships. Increase sales. of total reach.

Social Media 139

Social Media Media Marketing Small Business 139

Increase Sales

DECEMBER 5, 2012

In B2B marketing, the words one writes can dramatically change one’s results. Yesterday I received a research report from Adestra that appears to validate change your words, improve your results when it comes to email marketing campaigns. Increase sales. Share on Facebook.

B2B 128

B2B Marketing Campaigns Email Marketing 128

Score More Sales

JANUARY 11, 2013

The outlook for small-and -medium-sized (SMB) businesses includes a lot of looking toward cloud computing and improved analytics, according to Ed Abrams, IBM’s VP Marketing and Strategy for SMBs. So many new cloud-based tools have not only come to market, but many are tried-and-true now. They want to be where their customers are.

Coremetrics 238

Coremetrics Analytics Trends Outbound 238

Score More Sales

DECEMBER 7, 2012

Recently there was a report published on converting B2B sales leads into deals that we blogged about. The study was researched by Leads360. See their post with a bigger version of the graphic here and get the link to the report. They also just created a handy Infographic to go with it, so take a look and enjoy.

Leads360 225

Leads360 Closing Inbound Outbound 225

Score More Sales

AUGUST 6, 2012

82% of those surveyed believe that sales reps are challenged by the amount of information and the time it takes to research prospects prior to making contact. CSO Insights surveyed 218 CEOs, CSOs, sales execs and managers during June 2012 in an online study. Reps are on information overload.

Data 197

Data CRM Survey Study 197

SBI Growth

OCTOBER 31, 2013

The statistics I share below are from SBI’s 2012 Sales & Marketing Research. There is now an updated 2013 SBI Research Review which you can sign up for here. At no cost, an SBI expert will present our most recent full research findings. No direct reports? No good leads coming from marketing?

Lead Rank 324

Lead Rank Lead Scoring Referrals Trade Show 324

The ROI Guy

NOVEMBER 30, 2011

The continued economic uncertainty may define 2012, as “Frugalnomics” remains in full effect driving companies to be more spendthrift and risk adverse. With the importance of finance in the selection process, the following five best practices can help drive better success in 2012: 1. corporate executives.

ROI 79

ROI Vendor Survey Proposal 79

The ROI Guy

MAY 25, 2012

Quick on the heels of a similar study , Gartner reports that CFOs are large, and in charge of technology investments, continuing to increase their control over IT decision making over the past 12 months. Our advice: to engage CFOs sales and marketing needs to clearly quantify: 1. The high cost of “doing nothing” 2.

Report 82

Report Survey Influencer Study 82

The Pipeline

APRIL 15, 2011

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. How Marketing Can Help Sales After the Handoff. Stored in Attitude , Communication , Guest Post , Lead Management , Marketing , Reputation 2.0 , execution. Your email address will not be shared. Sign up for our Email Newsletter.

Manticore 217

Manticore Pipeline Marketing Lead Rank 217

The ROI Guy

JANUARY 9, 2012

For those who thought 2012 might offer some much needed relief, a new survey uncovers Executives’ pessimistic sentiment going into 2012, indicating significant economic concerns and a strong focus on cutting costs and improving efficiency versus driving growth.

Buyer 69

Buyer Proposal B2B Discount 69

Score More Sales

JUNE 26, 2012

There are many cloud-based tools to help grow your visibility, do niche research, and learn more about your existing and prospective customers. It also takes time to do regular research on your clients, their sector, and their industry counterparts. If you don’t have time, you can hire help through some amazing web tools.

B2B 183

B2B Lead Rank Lead Scoring Hiring 183

Allego

JANUARY 10, 2023

In the process, they redefined sales enablement and disrupted an entire market. Prior to Allego, Yuchun co-founded and served as CEO of marketing automation provider Unica, guiding it through a successful IPO and sale to IBM. The market was quick to note the impact of Allego’s app and the success of the business.

Unica 118

Unica Sales Enablement Vendor Lead Rank 118

No More Cold Calling

AUGUST 23, 2018

It is a place for networking, research, and engaging audiences, not for pitching prospects. Gartner research backs this up, suggesting that social engagement is the more appropriate term. Derry Finkeldey, research director at Gartner, puts it this way: . Researching Sales Leads. 5 Social Selling Don’ts. Staying in Touch.

Social Selling 218

Social Selling Social Media Referrals Lead Rank 218

Score More Sales

NOVEMBER 20, 2013

IBM has done research on social selling for several years. I trust their research and know of many ways they have embraced social into their inside sales teams and into their business plan. McKinsey Global Institute Report, “The Social Economy: Unlocking Value and Productivity Through Social Technologies” – July 2012.

Lead Rank 228

Lead Rank Lead Scoring Social Selling Twitter 228

The ROI Guy

JANUARY 15, 2013

Executives continually point to the need for Sales and Marketing to align, with 90% of Senior Marketers indicating to Forrester that indeed alignment is a high or very high priority. However, the story is quite different when Marketing is asked about their own priorities. It’s not on Enablement.

Lead Rank 73

Lead Rank Lead Scoring Marketing Marketing Qualified Lead 73

Score More Sales

SEPTEMBER 5, 2012

Lori, Trish, and Jill August, 2012. Trish Bertuzzi has set a standard in research and factual study of B2B Inside Sales, and is top thought leader for it. Lori Richardson speaks, writes, and trains on sales strategies for B2B mid-market technology front-line sales teams. To be professional in any career, you need mentors.

How To 284

How To B2B Intent Inside Sales 284

The Pipeline

APRIL 27, 2011

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. No matter how difficult your market or month is, there’s always something to celebrate. Matt is President of Heinz Marketing Inc. When Sales Met Marketing. Your email address will not be shared. December 2011. October 2011.

Sales Meeting 251

Sales Meeting Pipeline Meeting Hiring 251

Sales Hacker

DECEMBER 29, 2022

So why did HBR declare the solution selling methodology dead in 2012? Buyers in 2012 had come a long way from the buyers of the 1980s. Chances are good they know what solutions are on the market — and have likely done an enormous amount of research on you and your competitors by the time you reach them. Absolutely not.

Solutions Selling 113

Solutions Selling Exact Buyer Sales Methodology 113

Score More Sales

DECEMBER 21, 2012

Earlier this year, IBM published the results of a study that was done by Forrester Research about how today’s empowered customers are thinking, and the importance of really knowing your customer. Jeff Ernst, Principal Analyst at Forrester Research narrates the overview click here to view the video. IT needs to be a partner in this.

Customer 196

Customer Hotels Lead Rank Lead Scoring 196

SBI

SEPTEMBER 25, 2013

That’s the amount of money that companies collectively spent on Content Marketing in 2012 [1]. Content Marketing has become a crucial piece of the lead generation puzzle because the way businesses buy products and services has forever changed. So Sellers spend $44Billion to find ways to engage with prospects.

Prospecting 139

Prospecting Ideal Customer Profile Lead Generation Sales Cycle 139

Score More Sales

NOVEMBER 16, 2012

This fact is from research previously done by Leads360 , a cloud based leads management and sales automation company. note: you must fill in contact info to get the full report which I think is well worth your effort.). I hope they see this research. I know, marketing doesn’t give you good leads. This must stop.

Follow-up 250

Follow-up Study Leads Marketing Qualified Lead 250

The Pipeline

MAY 20, 2011

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. You meet him for the first time and he’s done a ton of research. What was the last thing you bought without researching it first on the web? Small Business Sales and Marketing Magic. Sign up for our Email Newsletter.

Pipeline 313

Pipeline Twitter Small Business Small Business 313

Score More Sales

JULY 9, 2012

You or one of your sales colleagues may have one of these (or more) on the report that you turn in whenever the boss wants to know what deals are pending that you think are going to close. Here are 3 steps to begin to determine if the deal you are reporting is one you can count on as coming to closure soon.

Opportunity 200

Opportunity Report Buyer Pipeline 200

The Pipeline

MARCH 6, 2012

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. Get your copy now and gain instant access to dozens of e-books, special reports and audio programs from some of the sales world’s leading experts! When Sales Met Marketing. CNi Rapid Research. Community Marketing Blog.

Pipeline 212

Pipeline Hiring Top of Funnel Cold Calling 212

Hubspot Sales

OCTOBER 17, 2018

When I started selling HubSpot software in 2007, no one had ever heard of inbound sales and marketing. Because HubSpot provided a solution that was completely unique in the market, we had no competition from other companies selling the idea of inbound. But by that time, we had a sizable lead in the market.

Loyalty 102

Loyalty Inbound Skype Consumer 102

The Pipeline

OCTOBER 14, 2011

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. Pipeline reporting tools are falling short of meeting the wide array of sales executives’, sales managers’, and frontline sales professionals’ needs. Your email address will not be shared. Sign up for our Email Newsletter. December 2011.

Pipeline 198

Pipeline Lead Rank Lead Scoring Top of Funnel 198

Zoominfo

MARCH 27, 2018

And, even though customer engagement is only a piece of the marketing puzzle, it shouldn’t be ignored. 63% of marketers agree customer engagement includes renewals, repeat purchases, and retention ( source ). More than three-quarters of marketers say engagement occurs in the middle or end stage of the marketing funnel ( source ).

Customer 196

Customer Consumer Channels Customer Service 196

Velocify

FEBRUARY 11, 2013

trillion messages sent worldwide in 2012 [1] , it’s no wonder that sweethearts and marketers alike are flocking to this communication channel, and salespeople are just beginning to understand its value. 1] Portio Research, Mobile Messaging Futures 2012-2016, 2012. [2] With an estimated 9.6

Leads360 109

Leads360 Unica Lead Rank Lead Scoring 109